Senior Associate, Employer Brand & Recruitment Marketing

At Insmed, every moment and every patient counts — and so does every person who joins in. As a global biopharmaceutical company dedicated to transforming the lives of patients with serious and rare diseases, you’ll be part of a community that prioritizes the human experience, celebrates curiosity, and values every person’s contributions to meaningful progress. That commitment has earned us recognition as Science magazine’s No. 1 Top Employer for five consecutive years, certification as a Great Place to Work® in the U.S., and a place on The Sunday Times Best Places to Work list in the UK. For patients, for each other, and for the future of science, we’re in. Are you? About the Role: The Employer Brand & Recruitment Marketing team is one of the key stakeholders responsible for telling the story of our culture—crafting how we introduce ourselves as a preferred workplace to existing and future candidates, designing digital experiences and hiring programs that honor the human side of job seeking, amplifying authentic employee voices, and using data-driven insights to shape seamless candidate journeys that enable and inspire the right talent to join in. Reporting to the Associate Director, Employer Brand & Recruitment Marketing, the Senior Associate will play a critical role in delivering end-to-end employer branding and recruitment marketing initiatives from content creation and campaign execution to candidate-facing experiences across social, digital, and recruitment marketing platforms. This role will partner closely with Talent Acquisition, Corporate Communications & Responsibility, Corporate Brand, and Legal & Regulatory colleagues to ensure our employer brand is activated clearly and consistently across every candidate touchpoint. What You'll Do: In this role, you will steward our employer brand across markets by ensuring messaging is consistent, compliant, and aligned at every candidate touchpoint. You’ll also: Support the employer story for priority talent segments by developing messaging and campaign content that brings our culture, impact, and career opportunities to life. Create and activate paid and organic recruitment marketing campaigns, from video and social storytelling to team features, with a strong focus on LinkedIn and Instagram. Nurture relationships with our talent communities by writing monthly newsletters within our Customer Relationship Management (CRM) tool to keep passive candidates engaged and informed. Support and scale our talent ambassador program, empowering employees to share real stories about life at Insmed. Refresh content across careers sites, job postings, and other candidate-facing touchpoints on a routine basis. Activate recruitment marketing across job boards, programmatic advertising, and social channels to support monthly hiring priorities. Track what’s working and key areas of opportunity by monitoring employer brand and recruitment marketing KPIs from engagement and traffic to applies and source performance. Who You Are: You have a Bachelor's degree in Human Resources, Psychology, Business, Communications, or a relevant field is required and 1–3 years of experience in employer branding & recruitment marketing. Additionally you are or you have: Experience working within or alonside Talent Acquisition teams and possess moderate recruiting acumen including foundational knowledge of how employer brand supports talent-attraction strategies. Comfortability executing across digital channels, including social, content, email, and web-based platforms. Write with clarity and voice alignment, adapting tone and messaging for different audiences and moments in the candidate journey. Highly organized, managing multiple projects, timelines, and stakeholders with confidence and autonomy. Detail-oriented and care deeply about brand consistency, polish, and quality. Lean into data, using performance metrics to test, learn, and continuously improve. Collaborate naturally across teams and show up proactively ... (truncated, view full listing at source)