International Brand and Content Manager

About Life360 Life360’s mission is to keep people close to the ones they love. Our category-leading mobile app,Tile tracking devices, and Pet GPS tracker empower members to protect the people, pets, and things they care about most with a range of services, including location sharing, safe driver reports, and crash detection with emergency dispatch. Life360 serves approximately 91.6 million monthly active users (MAU), as of September 30, 2025, across more than 180 countries. Life360 delivers peace of mind and enhances everyday family life with seamless coordination for all the moments that matter, big and small. By continuing to innovate and deliver for our customers, we have become a household name and the must-have mobile-based membership for families (and those friends who are basically family). Life360 has more than 500 (and growing!) remote-first employees. For more information, please visit life360.com . This role is based in the United Kingdom with a hybrid model of remote and in person/office meetings in Central London. About the Job The International Brand and Content Manager will join our international marketing team to help take the Life360 brand to the next level across the world. You’ll be the glue between our international marketing and global brand teams, building an international point of view to our brand and feeding our global social media channels with amazing content (both owned and influencer) that brings Life360 to life across the world, as well as partnering with our regional integrated marketing leads to define and execute a localised social media strategy in key non-English languages. You'll work at the forefront of our brand voice, creating authentic social content (with a primary focus on video) that stands out in crowded feeds. Your work will showcase how our technology brings families closer together through entertaining, shareable stories that reflect real-world experiences while highlighting the meaningful impact of our safety features—connecting authentically with how families actually live and transforming our app's tech into content that resonates with our audience's daily lives. You will know how to find the right balance between global and local, telling authentic stories that resonate with different audiences who have different needs. You’ll also work on influencer marketing, partnering with both global brand and local comms teams to build and execute a highly local influencer strategy that creates cut through and amplifies our brand globally. This isn't your typical brand and social media role with rigid content calendars and endless approval chains. We're seeking a bold, high-agency content creator who can spot cultural moments as they happen - in every market we focus on - and confidently place Life360 at the center of relevant conversations. You should be a storyteller at heart, able to transform even the most technical or dry concepts into compelling, shareable video content that captivates our audience. You'll have the autonomy to react to emerging trends in real-time, bringing creative vision and strategic thinking to our social feed. You’ll ideally know at least two of the following markets well (UK, AU, CA, NL, DE, BR, MX) and have a network of agency partners or freelancers in the other markets to call on. The UK-based salary range for this position is £81,500 - 96,000. Additionally we offer equity. We take into consideration an individual's background and experience in determining final salary - therefore, base pay offered may vary considerably depending on job-related knowledge, skills, and experience. What You’ll Do Help make Life360 an iconic brand worldwide, by building an incredible pipeline of non-US content for social media and other channels Partner with our global brand team to help expand reach, engagement, and subscriber base across key social media platforms including Instagram, TikTok, Facebook, Threads, and Twitter Build and execute a non-EN language so ... (truncated, view full listing at source)