GTM Systems Engineer

GTM Systems Engineer About Us: Wrapbook is a smart, intuitive platform that makes production payroll and accounting easier, faster, and more secure. We provide a unified payroll platform that seamlessly connects your entire team—production, accounting, cast, and crew—all in one place. Wrapbook empowers production teams to manage projects, pay cast and crew, track expenses, and generate data-driven insights, while enabling workers to manage timecards, track pay, and onboard to new projects from any device. Wrapbook brings clarity and dependability to production payroll, while increasing the productivity of your whole team. Trusted by companies of all sizes, Wrapbook powers payroll for some of the industry’s top production companies, including SMUGGLER, Tuff, and GhostRobot. Our growing team of 250+ people across the USA and Canada, including entertainment and technology experts from SAG-AFTRA, DGA, IATSE, Teamsters, Amazon, Microsoft, Facebook, and more. Wrapbook is backed by top-tier investors, including Jeffrey Katzenberg’s WndrCo, Andreessen Horowitz, and A* Capital. We have raised $130M and are in a strong financial position. The Opportunity - GTM Systems Engineer (Remote - USA / Canada) We're looking for a GTM Systems Engineer to join Revenue Operations as a technical builder and Salesforce developer. You'll work directly with our GTM Architect and SFDC Admin/BSA to design, build, and maintain the systems that power Wrapbook's go-to-market motion—across pre- and post-sale. The work is hands-on and technically deep. You'll write Apex triggers, build complex Flows, architect cross-object data models, and integrate Salesforce with a growing stack of AI-assisted tools—embedded in a small, high-impact team that prizes clean architecture, measurable outcomes, and building for the long term. The right person moves fast, asks good questions, owns their work end-to-end, and knows how to turn messy business requirements into durable technical solutions. What You'll Do: Build & Develop - Design, build, and maintain Salesforce automations including Flows, Apex triggers, batch jobs, and Lightning Web Components - Develop scalable data models and object architectures across pre-sale and post-sale GTM workflows - Build and integrate APIs connecting Salesforce to tools across our stack (e.g., marketing automation, CS platforms, telephony, data enrichment) - Implement AI-assisted workflows with appropriate guardrails, human-in-the-loop controls, and auditability - Build modular, reusable components that can flex as business processes evolve Own the Development Lifecycle - Translate business requirements into technical specifications, ensuring clarity before a single line of code is written - Design and execute structured UAT processes—writing test cases, coordinating stakeholder testing, and resolving issues before deployment - Manage your own backlog: prioritize work, communicate status proactively, and flag blockers before they become problems - Document what you build so the team can maintain it, not just you Instrument & Improve - Instrument SLAs, funnel metrics, and operational KPIs directly in Salesforce, enabling leading-indicator visibility for the GTM team - Identify and fix data quality issues—duplicate records, 15 vs. 18-digit ID mismatches, stale field values—that erode reporting reliability - Build and maintain dashboards and reports that surface the right information for WBRs, MBRs, and QBRs - Proactively identify where process breaks down in the data and bring solutions to the table Partner Cross-Functionally - Build from a clear spec — before you start, make sure you have one. If requirements are incomplete or shifting, surface it early rather than build through the ambiguity - Push back on scope creep proactively: flag changes in writing, before they affect the build, and help the team understand the tradeoff - Partner with our GTM Architect on solution design and with our SFDC Admin/BSA on deli ... (truncated, view full listing at source)