Marketing Manager, New Ventures - Travel

Have you ever had that green-light feeling? When you hit every green light and the day just feels like magic. CLEAR's mission is to create frictionless experiences where every day has that feeling. With more than 30+ million passionate members and hundreds of partners around the world, CLEAR’s identity platform is transforming the way people live, work, and travel. Whether it’s at the airport, stadium, or right on your phone, CLEAR connects you to the things that make you, you - unlocking easier, more secure, and more seamless experiences - making them all feel like magic. CLEAR is seeking a data-driven Marketing Manager, New Ventures to help bring new products and businesses to life across our travel portfolio. This role focuses on increasing attach rates, deepening member engagement, and expanding average revenue per subscriber (ARPU) through high-impact cross-sell and upsell strategies. Sitting at the intersection of Product, Growth, Lifecycle, and Analytics, you will shape positioning, packaging, and promotional strategy for new offerings — ensuring they are clearly differentiated, compelling, and seamlessly integrated into the member experience. This is a high-ownership role for someone who understands subscription economics and knows how to drive incremental revenue while balancing long-term retention. What you'll do: Develop positioning and messaging strategies that clearly articulate the value of new products Drive attach rate growth through targeted cross-sell and upsell campaigns across in-app, email, paid, and owned channels Partner with Lifecycle Marketing to design personalized journeys that introduce add-ons at high-intent moments in the member lifecycle Identify behavioral signals and segmentation strategies to optimize offer timing and relevance Design and execute experiments to increase conversion, ARPU, and overall member lifetime value Collaborate with Product on pricing, bundling, merchandising, and in-product placement strategies Act as the cross-functional lead aligning Product, Partnerships, Growth, and Brand to execute seamless launches and ongoing optimization How you'll measure success: Attach rate and add-on penetration across the subscriber base Incremental ARPU and contribution to subscriber LTV Engagement and repeat usage of add-on products Speed-to-market and speed-to-optimization for new add-on launches What you're great at: 5+ years of experience in subscription, DTC, consumer tech, fintech, travel, or similar consumer services businesses Experience driving cross-sell, upsell, bundling, or expansion revenue strategies Proven ability to translate product value into compelling member-facing narratives Strong cross-functional collaboration skills across Product, Analytics, Lifecycle, and Growth Comfortable testing, iterating, and optimizing in fast-moving environment How You'll be Rewarded: At CLEAR, we help YOU move forward - because when you’re at your best, we’re at our best. You’ll work with talented team members motivated by our mission of making experiences safer and easier. Our offices are bright and energetic with an open concept and plenty of conference rooms and casual co-working spaces. We also offer catered lunches every day and have fully stocked kitchens. Outside of the office, we invest in your well-being and learning development with stipends and reimbursement programs. We offer holistic total rewards, including comprehensive healthcare plans, family-building benefits (fertility and adoption/surrogacy support), flexible time off, annual wellness stipend, free OneMedical memberships for you and your dependents, a CLEAR Plus membership, and a 401(k) retirement plan with employer match. The base salary range for this role is $110,000-150,000, depending on levels of skills and experience. The base salary range represents the low and high end of CLEAR’s salary range for this position. Salaries will vary depending on various factors which include, but are not ... (truncated, view full listing at source)