Product Marketing Manager, Customer Marketing

Product Marketing Manager, Customer Marketing COMPANY OVERVIEW Deepgram is the leading platform underpinning the emerging trillion-dollar Voice AI economy, providing real-time APIs for speech-to-text (STT), text-to-speech (TTS), and building production-grade voice agents at scale. More than 200,000 developers and 1,300+ organizations build voice offerings that are ‘Powered by Deepgram’, including Twilio, Cloudflare, Sierra, Decagon, Vapi, Daily, Cresta, Granola, and Jack in the Box. Deepgram’s voice-native foundation models are accessed through cloud APIs or as self-hosted and on-premises software, with unmatched accuracy, low latency, and cost efficiency. Backed by a recent Series C led by leading global investors and strategic partners, Deepgram has processed over 50,000 years of audio and transcribed more than 1 trillion words. There is no organization in the world that understands voice better than Deepgram. COMPANY OPERATING RHYTHM At Deepgram, we expect an AI-first mindset—AI use and comfort aren’t optional, they’re core to how we operate, innovate, and measure performance. Every team member who works at Deepgram is expected to actively use and experiment with advanced AI tools, and even build your own into your everyday work. We measure how effectively AI is applied to deliver results, and consistent, creative use of the latest AI capabilities is key to success here. Candidates should be comfortable adopting new models and modes quickly, integrating AI into their workflows, and continuously pushing the boundaries of what these technologies can do. Additionally, we move at the pace of AI. Change is rapid, and you can expect your day-to-day work to evolve just as quickly. This may not be the right role if you’re not excited to experiment, adapt, think on your feet, and learn constantly, or if you’re seeking something highly prescriptive with a traditional 9-to-5. PRODUCT MARKETING MANAGER, CUSTOMER MARKETING Deepgram is looking for a Product Marketing Manager, Customer Marketing to build and own our customer storytelling and advocacy engine. You’ll sit within Product Marketing and partner closely with Sales, Customer Success, Product, RevOps, BD, and Partner Marketing to turn real customer outcomes into high-impact proof points that drive pipeline, win rates, and expansion. This role is both builder and operator: you’ll create the systems, processes, and programs that make it easy to source customer stories, activate advocates, and deliver assets that Sales and CS actually use. WHAT YOU’LL DO OWN THE CUSTOMER STORYTELLING ENGINE - Build and run the end-to-end pipeline: source customers, conduct interviews, write case studies, manage approvals, and publish assets - Organize content by industry, use case, and persona so Sales and partners can easily find and use it BUILD AND SCALE THE CUSTOMER REFERENCE PROGRAM - Recruit and manage a pool of referenceable customers in partnership with Sales and CS - Create a simple system for AEs/AMs to quickly find and activate the right reference - Track utilization and influence on deals DRIVE THIRD-PARTY REVIEWS (G2, GARTNER PEER INSIGHTS) - Design scalable, low-lift programs with CS and Marketing Ops to increase review volume and quality - Balance growth with strong customer experience CREATE CUSTOMER-FACING ENABLEMENT CONTENT - Develop onboarding guides, adoption playbooks, product updates, and newsletters - Partner with Product, CS, and Growth to drive adoption, usage, and expansion SUPPORT “POWERED BY DEEPGRAM” AND CO-MARKETING EFFORTS - Coordinate quotes, approvals, and customer participation across launches, events, and partner campaigns - Work closely with BD and Partner Marketing to amplify customer stories MEASURE AND IMPROVE IMPACT - Track key metrics: - Case study production and usage - Reference program utilization - Deal influence - Review growth and quality - Share insights with Sales, CS, and leadership to continuously improve programs Y ... (truncated, view full listing at source)