Content Publicity Coordinator

Teamwork makes the stream work. Roku is changing how the world watches TV Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers. From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines. About the role This role will support and execute strategic press campaigns for Roku's Content portfolio including Roku Originals, The Roku Channel, Roku’s sports initiatives, and Howdy — Roku’s newly launched subscription-based service. The ideal candidate is a strong writer and strategic communicator with an understanding of the media landscape, exceptional organizational skills, and the ability to manage multiple projects in a fast-paced entertainment environment. For New York Only - The estimated annual salary for this position is between $68 ,000 and $76 , 00 0 annually. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off. What you’ll be doing Execute and support integrated publicity campaigns across broadcast, trade, radio, and digital media in support of Roku Originals Draft and distribute press materials including press releases, blog posts, etc. to secure impactful coverage for Roku’s Content business Oversee all collateral materials including coverage reports, go-to-market decks, and campaign recaps to support both internal stakeholders and external partners Provide executive communications support, including preparation and briefing for media interviews Lead partner communication as it relates to FAST channels and sports licensing deals Serve as a central communicator/liaison across talent, agency partners, production studios, agents, and internal executives Coordinate press initiatives and experiences including mailers, set visits, etc Support internal and external industry events including film festivals, screenings, and client events Partner cross functionally with marketing, social, and content programing teams to ensure alignment across all launches Participate in overall PR planning and strategy ideation as it relates to Roku’s content business Coordinate and oversee press events featuring Roku Originals talent, including managing travel logistics, organizing glam/styling needs, overseeing budgets, and handling on-site execution We’re excited if you have Studio or agency experience preferred; 2 years industry experience otherwise Enthusiasm for and a pulse on pop culture Exceptional writing and communication skills Maturity to engage with talent and talent representatives on behalf of Roku Managing sensitive information and communications with high discretion while maintaining accessibility # LI- RR1 Our Hybrid Work Approach Roku fosters an inclusive and collaborative environment where teams work in the office Monday through Thursday. Fridays are flexible for remote work except for employees whose roles are required to be in the office five days a week or employees who are in offices with a five day in office policy. Benefits Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health a ... (truncated, view full listing at source)