Vice President, Marketing

Malwarebytes
Remote (United States)Posted 24 March 2026

Job Description

Here at Malwarebytes, we believe that when you’re free from threats, you’re free to thrive. It all started in 2008 with one person who needed help with a malware infection, and a community coming together to find solutions. In that moment in time a product was born for all people, with a mission to rid the world of malware. Our product has since grown and evolved, from removing malware, to protecting devices, to ever-changing prevention. About ThreatDown ThreatDown, the corporate business unit of Malwarebytes, is redefining cybersecurity for growing businesses with solutions that stop ransomware, malware, phishing, and AI-powered attacks. Our platform is trusted, intuitive, and built for lean IT teams that need speed without complexity. At ThreatDown, you’ll join a team driven by innovation, resilience, and a passion for empowering businesses to thrive securely. If you're ready to make a real impact in cybersecurity, we’d love to meet you. Malwarebytes/ThreatDown is looking for.. A strategic, revenue-focused VP / Head of Marketing to lead global marketing strategy and execution across brand, demand generation, product marketing, communications, and channel/partner marketing. This executive will serve as a core member of the leadership team, responsible for driving pipeline growth, strengthening competitive differentiation, and expanding ThreatDown’s presence in the cybersecurity market—particularly through MSP, VAR, distributor, and strategic alliance ecosystems. The ideal candidate combines strong enterprise marketing leadership with deep expertise in channel and partner marketing within cybersecurity or B2B SaaS. This role requires a builder who can scale systems, teams, and performance while aligning tightly with Sales and Channel leadership to drive measurable revenue impact. Target Compensation: $220-250K + Bonus What You Will Do: Strategic Leadership & Revenue Accountability Own the global marketing strategy aligned to company growth objectives and revenue targets. Lead annual and quarterly planning across pipeline generation, brand awareness, and partner-driven revenue. Serve as a key advisor to the GM and executive team on market positioning, category strategy, and growth investments. Establish clear KPIs tied to pipeline, partner contribution, CAC efficiency, and revenue performance. Channel & Partner Marketing Leadership (Core Focus) Develop and scale a best-in-class partner marketing strategy across MSPs, VARs, distributors, and strategic alliances. Build joint GTM plans with top-tier partners, including co-branded campaigns, enablement programs, and MDF execution. Drive partner-sourced and partner-influenced pipeline growth. Develop scalable partner toolkits, playbooks, and enablement materials. Partner closely with Channel Sales leadership to align messaging, incentives, and program effectiveness. Optimize partner segmentation and tiering to maximize ROI and strategic impact. Establish measurement frameworks for partner marketing contribution and ROI. Demand Generation & Pipeline Growth Oversee integrated, multi-channel demand generation programs across digital, field, content, and events. Align messaging and campaigns to product launches, competitive plays, and vertical strategies. Improve funnel performance across MQL, SQL, opportunity conversion, and win rate. Optimize marketing technology, attribution models, and performance analytics. Product Marketing & Positioning Ensure clear, differentiated positioning in a competitive cybersecurity landscape. Strengthen analyst relations and industry credibility. Drive compelling messaging tailored to IT leaders, CISOs, security practitioners, and channel partners. Influence pricing, packaging, and portfolio strategy through market insight. Brand & Communications Elevate ThreatDown’s brand authority in cybersecurity. Lead corporate communications, PR, thought leadership, and executive visibility strategies. Strengthen market perception ... (truncated, view full listing at source)
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