Principal Product Manager, Growth

Upwork
Palo Alto, California, United StatesPosted 11 February 2026

Job Description

<p>Upwork Inc.’s (Nasdaq: UPWK) family of companies connects businesses with global, AI-enabled talent across every contingent work type including freelance, fractional, and payrolled. This portfolio includes the Upwork Marketplace, which connects businesses with on-demand access to highly skilled talent across the globe, and Lifted, which provides a purpose-built solution for enterprise organizations to source, contract, manage, and pay talent across the full spectrum of contingent work. From Fortune 100 enterprises to entrepreneurs, businesses rely on Upwork Inc. to find and hire expert talent, leverage AI-powered work solutions, and drive business transformation. With access to professionals spanning more than 10,000 skills across AI &amp; machine learning, software development, sales &amp; marketing, customer support, finance &amp; accounting, and more, the Upwork family of companies enables businesses of all sizes to scale, innovate, and transform their workforces for the age of AI and beyond.</p> <p>Since its founding, Upwork Inc. has facilitated more than $30 billion in total transactions and services as it fulfills its purpose to create opportunity in every era of work. Learn more about the Upwork Marketplace at<a href="http://upwork.com/"> Upwork.com</a> and follow us on<a href="https://www.linkedin.com/company/upwork"> LinkedIn</a>,<a href="https://www.facebook.com/upwork"> Facebook</a>,<a href="https://www.instagram.com/upwork/"> Instagram</a>,<a href="https://www.tiktok.com/@upwork"> TikTok</a>, and<a href="https://twitter.com/upwork"> X</a>; and learn more about Lifted at<a href="http://go-lifted.com"> Go-Lifted</a> and follow on<a href="https://www.linkedin.com/company/go-lifted/"> LinkedIn</a>.</p> <hr> <h3><strong>Responsibilities:</strong></h3> <ul> <li>Gain an understanding of customer needs and pain points. Given the scope and accountability of this role, you will have the opportunity and responsibility to guard and improve the end-to-end customer experience for our clients.</li> <li>Set an overarching growth strategy for Upwork's clients, both enterprise and non-enterprise. Your role will span the product-led growth lifecycle, from acquisition, to onboarding, to activation, and monetization, offering you the potential to impact Upwork on a large scale.</li> <li>Lead and mentor a team of product managers. You will manage and mentor the existing Client Growth, Enterprise Growth, and Platform Growth product teams.</li> <li>Enable execution. You will work with cross-functional partners and the team to create collaboration models, processes, and operations to drive high-velocity execution and deliver high-quality insights, working with a distributed engineering team across North America and Europe.</li> <li>Build and leverage partnerships. You will not only work cross-functionally with engineering, design, data science, and other product areas, but will also work with marketing leadership across the Acquisition, Life Cycle Marketing, and Product Marketing teams.</li> <li>You'll form close cross-functional relationships and ensuring powerful collaboration across the Consumer Growth team to achieve amazing results together.</li> </ul> <h3>What it takes to catch our eye:</h3> <ul> <li>Have perseverance and acute ownership: You will have General Manager aspects. You take pride in driving outcomes and optimizing end-to-end experiences.</li> <li>Have experience leading consumer growth product strategies and teams.</li> <li>Have product knowledge and a love of creating user-centric product strategies.</li> <li>Have strong analytical skills and an ability to understand business dynamics.</li> <li>Have experience managing a team and promoting professional development.</li> <li>You are collaborative and enjoy working in partnership with many areas to identify goals and work together to achieve them.</li> </ul> <hr> <h3><strong>Come change how the world works.</strong></h3> <div> <p>At Upwork, you’ll shape the future of wo ... (truncated, view full listing at source)
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