Growth Product Manager | Matcha

Growth Product Manager | Matcha COMPANY At 0x https://0x.org/, our mission is to "Create a Tokenized World Where All Forms of Value Can Flow Freely". We deliver this to web3 builders with a delightfully simple suite of developer APIs that provide faster trading, better prices, and superior user experience. Founded in 2017, we’ve processed over 211M+ transactions and $180B+ in trading volume from users trading on Matcha, Coinbase Wallet, Robinhood Wallet, Phantom, Rainbow, DefiLlama, MetaMask, Zerion, Zapper, and many more. Our investors include Greylock Partners, Pantera Capital, and Jump Crypto. When you join 0x, you’ll become part of a veteran team of crypto builders who know the importance of code quality, team cohesion, and a culture of learning. MATCHA Matcha https://matcha.xyz/ is 0x’s consumer DEX aggregator. It indexes 20M+ tokens across 15 chains, aggregates liquidity from 200+ sources, and delivers efficient execution via smart routing. Matcha has enabled $62B+ in volume across 3.5M+ trades. We’re evolving from a single product into a suite of experiences for different user segments. For Matcha Web, we’re now investing in growth, funnel optimization, and UX to deepen engagement and increase trading activity. YOUR ROLE AS A PRODUCT MANAGER FOR MATCHA WEB (GROWTH) You’ll own and grow Matcha Web, our flagship trading interface. Your job is to understand our users and market, run smart experiments, improve the funnel and UX, and move the business specifically: - Increase volume share vs. our competitive set (not just raw volume). - Grow our population of “north-star users” (recurring traders who meet monthly trade/volume activity thresholds). This is a growth-minded PM role. You’ll ship improvements, but your starting point is data, experimentation, and optimization not feature-churn. You’ll work closely with engineering, design, and marketing to test ideas, measure impact, and scale what works. RESPONSIBILITIES - WHAT YOU’LL DO - Own the strategy, roadmap, and execution for Matcha Web growth. - Design and run experiments (A/B tests, feature flags, pricing/fee tests, UX changes) to improve acquisition, activation, conversion, and retention. - Improve onboarding, token discovery/search relevance, quote presentation, and trade flows to reduce friction and increase successful trades. - Use analytics, user research, and market insights to identify the biggest levers, prioritize ruthlessly and communicate trade-offs clearly. - Partner with engineering/design to deliver high-quality changes quickly; partner with marketing/social to drive top-of-funnel and re-engagement. - Track and report progress on volume share and north-star users, plus supporting metrics (DAU, activation rate, repeat trade rate, conversion, time-to-first-trade, etc.). - Keep Matcha Web aligned with the broader Matcha product suite and brand. REQUIREMENTS - 5+ years Product Management in crypto/fintech or high-growth web products. - Proven track record shipping and scaling web products using experimentation and UX optimization. - Strong growth fundamentals: funnel analysis, cohorting, experiment design, metrics, instrumentation. - Crypto-fluent: understands DEXs, wallets, core DeFi/trading mechanics; active user of crypto products. - Data-driven, collaborative, and a clear communicator who aligns stakeholders and executes. - Curious, humble, self-directed; thrives in async, distributed, low-ego teams. - Knowledge and passion for decentralized finance and the 0x mission https://0x.org/post/the-0x-mission-and-values#:~:text=greater%20financial%20sovereignty.-,Our%20mission,the%20same%20way%20that%20the%20internet%20has%20democratized%20access%20to%20information.,-Workshop%20Cafe%20in - Exhibit our core values https://0x.org/post/the-0x-mission-and-values#:~:text=Our%20core%20values,through%20these%20battles.: do the right thing, consistently ship, and focus on long-term impact - Willingness to travel globally for two annual in-pe ... (truncated, view full listing at source)