[RGCB] Principal, Biz Marketing

Coupang
Shanghai, ChinaPosted 2 April 2026

Tech Stack

Job Description

Role Overview We are seeking a highly driven and strategic Content Strategy Operations Manager to lead content planning, creation, and distribution across multiple channels. This role is critical in building a strong content ecosystem that drives engagement and business growth. Key Responsibilities Content Planning Creation Develop and execute a comprehensive content strategy aligned with business objectives. Generate high-quality, engaging content for various formats and platforms. Channel Development Content Operations Establish and manage content distribution channels (social media, blogs, newsletters, etc.). Optimize content performance through data-driven insights and continuous improvement. Performance Metrics Drive measurable outcomes with a focus on: Followers Page Views Leads AID (Awareness, Interest, Desire) Qualifications Experience in Complex Environments Proven track record in a Fortune 500 headquarters or similarly complex global organization. Ability to deal with ambiguity and navigate dynamic business contexts. Core Competencies Strong sense of urgency and results-oriented mindset with accountability for business impact. Fast learner with exceptional execution speed and adaptability. Excellent cross-functional collaboration skills; able to think big and prioritize enterprise-wide goals over siloed interests. Recruitment Process and Others Recruitment Process Application Review - Phone Interview - Onsite (or Virtual Onsite) Interview – Offer The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances. Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage. Details to Consider This job posting may be closed prior to the stated end date for application if all openings are filled. Coupang has the right to rescind an offer of employment if a candidate is found to have submitted false information as part of the application process. Those eligible for employment protection (recipients of veteran’s benefits, the disabled, etc.) may receive preferential treatment for employment in accordance with applicable laws. Privacy Notice​ Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice located below: https://www.coupang.jobs/privacy-policy/ ... (truncated, view full listing at source)
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