Product Marketing & Intelligence Lead

Shelf
New York, New York $150k – $180kPosted 3 April 2026

Job Description

(no H1B or OPT Visa Sponsorship will be provided). About Shelf: There is no AI Strategy without a Data Strategy. Getting GenAI to work is mission critical for most companies but 90% of AI projects haven't deployed. Why? Poor data quality - it is the #1 obstacle companies have in getting GenAI projects into production. We've helped some of the best brands like Amazon, Mayo Clinic, AmFam, and Nespresso solve their data issues and deploy their AI strategy with Day 1 ROI. Simply put, Shelf unlocks AI readiness. We provide the core infrastructure that enables GenAI to be deployed at scale. We help companies deliver more accurate GenAI answers by eliminating bad data in documents and files before they go into an LLM and create bad answers. Shelf is partnered with Microsoft, Salesforce, Snowflake, Databricks, OpenAI and other big tech players who are bringing GenAI to the enterprise. Our mission is to empower humanity with better answers everywhere. Job Overview: We’re seeking a Market Intelligence Product Marketing Strategy Lead who thrives at the intersection of research, strategy, and execution. In this role, you’ll shape how we understand the market, anticipate customer needs, and translate insights into impactful product marketing strategies and roadmap decisions. You will be responsible for deeply analyzing customer personas and their communication patterns, pain points, motivations, and underlying psychology. With natural curiosity, sharp analytical skills, and compelling storytelling abilities, you’ll uncover the hidden drivers behind how customers seek information, evaluate solutions, and make purchasing decisions. By translating complex behavioral patterns into strategies and narratives, you’ll empower marketing, sales, and product teams to connect with customers in ways that resonate and drive meaningful growth. The ideal candidate brings both skill and passion for understanding people, with a strong grasp of human behavior, emotions, and decision-making processes and the ability to connect those insights directly to business outcomes within a startup environment. You combine strong research skills and market intelligence expertise with a strategic mindset, leveraging data and behavioral insights to shape product direction, inform go-to-market strategies, and craft narratives that drive measurable impact. What You’ll Do Market Intelligence Research Become our in-house expert on market trends, competitive moves, and emerging signals in the AI and platform ecosystem. Dive deep into customer pain points, challenges, and opportunities, surfacing actionable insights that drive product and go-to-market strategy. Stay ahead of the curve. Your reading list, curiosity, and ability to synthesize complex information into clear recommendations set you apart. Product Marketing Strategy Partner with product, sales, and marketing leadership to guide and shape product positioning, messaging, and roadmap priorities. Translate insights from the market and customers into strategic direction and storytelling that resonates. Bring fresh ideas to the table, championing market driven product strategy and execution. Execution Ownership Roll up your sleeves and drive execution, from product launches and campaigns to customer-facing experiences that deliver measurable outcomes. Own the success of product tours, demos, and other product experiences tied directly to engagement and adoption. Analyst Ecosystem Engagement Manage relationships with key industry analysts (Gartner, Forrester, IDC, etc.) to ensure our story is heard, understood, and differentiated. Turn analyst insights into actionable strategies that elevate our market position and amplify our voice in category defining conversations. Who You Are A deep learner and researcher , someone who consumes ideas voraciously and can tell us about the last five books, reports, or podcasts that shaped your thinking. A market signal detector , always connecting dots acr ... (truncated, view full listing at source)
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