Brand Designer
Poka LabsMontreal, Québec, CanadaPosted 7 April 2026
Job Description
At Poka, we’re transforming how frontline teams operate, learn, and solve problems.
Our connected worker platform is purpose-built for manufacturing, empowering frontline workers to share knowledge, collaborate in real-time, and drive continuous improvement. Think of it as the missing digital link, bringing the human interface into the stack of the Smart Factory, generating the right data and insights that drive entirely new scales of process improvements.
We’re proud to support global leaders like Nestlé, Bosch, Mars, and Danone in their digital transformation journeys and as part of the IFS family, our reach and impact continue to grow globally.
Shape how the world sees Poka.
As our Brand Designer, you won’t just create assets - you’ll define and evolve how Poka shows up across the world. From global manufacturing leaders to top-tier tech talent, you’ll craft a brand experience that’s clear, confident, and cohesive at every touchpoint.
This role sits at the intersection of design, marketing, sales, product, and HR. You’ll own the visual evolution of two distinct (but connected) brands: Poka the product and Poka the employer - ensuring our story resonates equally with plant managers and product managers.
What you’ll be doing
Evolve and maintain Poka’s dual brand identities, balancing customer-facing and employer-brand needs
Design high-impact slide decks for product launches, sales enablement, leadership presentations, and recruiting events
Design and iterate on website pages that support customer acquisition and talent attraction
Collaborate with marketing to create engaging LinkedIn campaigns and digital brand moments
Translate product features and updates into compelling visual narratives for customer communications
Partner with product design to ensure brand consistency from marketing materials to in-product experiences
Support sales and marketing campaigns with creative assets for events, webinars, and customer touchpoints
Work with HR to develop employer brand materials for recruitment, onboarding, and culture initiatives
Establish and document brand guidelines, templates, and scalable design systems
Manage multiple stakeholders and projects while maintaining a high bar for quality and consistency
What you bring
Bachelor’s degree in Graphic Design, Visual Communication, or a related field
5+ years of experience in brand, visual, or marketing design
A strong portfolio showcasing brand systems, digital design, and campaign work
Expert proficiency in Figma and Adobe Creative Suite
Experience designing for B2B audiences and employer branding initiatives
A strong understanding of design systems and scalable template creation
Ability to work autonomously while collaborating cross-functionally
Excellent written and spoken English and French
What will set you apart
Experience evolving or refreshing brand identities while maintaining continuity
Motion design or animation skills for social and digital campaigns
Confidence in presenting design decisions and storytelling to non-design stakeholders
Comfort in fast-paced environments with competing priorities
Curiosity about manufacturing and industrial environments
Experience designing release notes or product update communications
A systems-thinking mindset that creates frameworks, not just assets
A highly collaborative approach across product, marketing, sales, and HR
Why Poka?
At Poka, design isn’t decoration - it’s strategy. You’ll help shape a brand that supports global manufacturers on their digital transformation journeys while also attracting the next generation of tech talent.
You’ll join a collaborative, AI-forward, growth-focused environment where ideas move fast and impact is real. As part of the IFS family, your work will have global reach - and your brand decisions will influence how thousands of frontline workers and industry leaders experience Poka every day.
If you’re excited about building a brand that bridges factory floor ... (truncated, view full listing at source)
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