Content Marketing Manager

The Senior Content Marketing Manager develops and executes high-impact content that supports WD’s corporate marketing strategy and brand storytelling. This role partners closely with cross-functional teams and technical subject matter experts to create content that informs, engages, and positions WD as a leader in data infrastructure and storage innovation. Essential Duties & Responsibilities Write and develop compelling content for the WD Blog, website, social media channels, YouTube, and external publications . Translate complex technical concepts into clear, engaging narratives for enterprise and technology audiences. Provide strategic input into and help manage a shared editorial and content calendar across corporate marketing and partner teams. Collaborate with engineering, product, and other subject matter experts to ensure content is technically accurate and aligned with WD’s innovation story. Partner with cross-functional teams—including creative design, web operations, and social media —to bring content to life across channels and formats. Support corporate storytelling initiatives including thought leadership, executive content, and industry commentary . Identify content opportunities aligned with WD’s core marketing pillars and key industry trends across AI, cloud, and data infrastructure . Monitor content performance and partner with digital teams to optimize for reach, engagement, and discoverability. Required: Demonstrated experience in content marketing, editorial strategy, journalism, or digital storytelling , ideally in enterprise technology or B2B. Exceptional writing and editing skills with the ability to simplify complex technical topics. Experience managing editorial workflows and coordinating content across multiple teams. Proven ability to collaborate effectively with cross-functional stakeholders and technical SMEs. Strong project management skills with the ability to manage multiple priorities in a fast-paced environment. Preferred: Experience in enterprise technology, cloud infrastructure, AI, or data storage industries . Familiarity with SEO, digital analytics, and content performance optimization. Experience developing video or multimedia content . WD is committed to providing equal opportunities to all applicants and employees and will not discriminate against any applicant or employee based on their race, color, ancestry, religion (including religious dress and grooming standards), sex (including pregnancy, childbirth or related medical conditions, breastfeeding or related medical conditions), gender (including a person’s gender identity, gender expression, and gender-related appearance and behavior, whether or not stereotypically associated with the person’s assigned sex at birth), age, national origin, sexual orientation, medical condition, marital status (including domestic partnership status), physical disability, mental disability, medical condition, genetic information, protected medical and family care leave, Civil Air Patrol status, military and veteran status, or other legally protected characteristics. We also prohibit harassment of any individual on any of the characteristics listed above. Our non-discrimination policy applies to all aspects of employment. We comply with the laws and regulations set forth in the " Know Your Rights: Workplace Discrimination is Illegal ” poster. Our pay transparency policy is available here .   WD thrives on the power and potential of diversity. As a global company, we believe the most effective way to embrace the diversity of our customers and communities is to mirror it from within. We believe the fusion of various perspectives results in the best outcomes for our employees, our company, our customers, and the world around us. We are committed to an inclusive environment where every individual can thrive through a sense of belonging, respect and contribution.   WD is committed to offering opportunities to ... (truncated, view full listing at source)