Product Marketing Consultant

Product Marketing Consultant - Asia and Emerging Markets We are seeking a dynamic and experienced Product Marketing Consultant to drive the market success of our products. This role is crucial for developing and executing strategic marketing initiatives, ensuring our solutions resonate with target audiences and achieve strong market penetration. About the role: In this opportunity as Product Marketing Consultant, you will: Develop and execute product marketing strategies including positioning, messaging, and go-to-market plans to drive brand awareness, demand generation, and market share. Conduct competitor and market analysis to identify opportunities, threats, and differentiation strategies for products and partnerships. Lead cross-functional collaboration with product, sales, and communications teams to ensure alignment on campaigns, launches, and customer lifecycle initiatives. Manage customer engagement activities such as presentations, workshops, and feedback sessions to strengthen relationships and gather insights for retention and growth. Plan and oversee marketing operations including campaign timelines, budgets, documentation, and performance reporting for continuous improvement. About You: You are fit for the Product Marketing Consultant if you: Educational Background: Bachelor’s degree in Marketing, Business Administration, or related field; Master’s degree preferred. Experience & Expertise: 6-7 years of experience of proven product marketing experience in tech or information services, with strong skills in competitor analysis, strategic marketing and creation of insights and assets. Cross-Functional Leadership: Ability to coordinate and influence internal teams, manage customer-facing projects, and execute lifecycle marketing strategies. Communication & Creativity: Excellent written and verbal skills for crafting impactful messaging, documentation, and creative solutions to marketing challenges. Specialized Skills: Track record in product launches, content creation, value proposition development, and comprehensive marketing planning. #LI-CS3 What’s in it For You? Hybrid Work Model: We’ve adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected. Flexibility & Work-Life Balance: Flex My Way is a set of supportive workplace policies designed to help manage personal and professional responsibilities, whether caring for family, giving back to the community, or finding time to refresh and reset. This builds upon our flexible work arrangements, including work from anywhere for up to 8 weeks per year, empowering employees to achieve a better work-life balance. Career Development and Growth: By fostering a culture of continuous learning and skill development, we prepare our talent to tackle tomorrow’s challenges and deliver real-world solutions. Our Grow My Way programming and skills-first approach ensures you have the tools and knowledge to grow, lead, and thrive in an AI-enabled future. Industry Competitive Benefits: We offer comprehensive benefit plans to include flexible vacation, two company-wide Mental Health Days off, access to the Headspace app, retirement savings, tuition reimbursement, employee incentive programs, and resources for mental, physical, and financial wellbeing. Culture: Globally recognized, award-winning reputation for inclusion and belonging, flexibility, work-life balance, and more. We live by our values: Obsess over our Customers, Compete to Win, Challenge (Y)our Thinking, Act Fast / Learn Fast, and Stronger Together. Social Impact: Make an impact in your community with our Social Impact Institute. We offer employees two paid volunteer days off annually and opportunities to get involved with pro-bono consulting projects and Environmental, Social, and Governance (ESG) initiatives. Making a Real-World Impact:  We are one of th ... (truncated, view full listing at source)