Principal Product Manager

About Fam (previously FamPay) Fam is India’s first payments app for everyone above 11. FamApp helps make online and offline payments through UPI and FamCard. We are on a mission to raise a new, financially aware generation, and drive 250 million+ young users in India to kickstart their financial journey super early in their life. We’re reimagining how the next generation experiences fintech—going beyond payments to build a lifestyle brand that blends money, identity, and everyday experiences into one seamless, intuitive journey. Founded in 2019 by IIT Roorkee alumni, Fam is backed by some of the most respected investors around the world like Elevation Capital, Y-Combinator, Peak XV (Sequoia Capital) India, Venture Highway, Global Founder’s Capital and the likes of Kunal Shah, Amrish Rao as angel investors. About the role :-  As a Principal Product Manager - you will own and drive the core growth engine of the product - you will own the charter of making the product habit-forming, sticky, and deeply engaging for users. This is a high-impact role where you will combine data, user psychology, and product thinking to build scalable growth systems. You’ll be responsible for designing experiences, habit-forming loops, and high-performing funnels that drive meaningful user behaviour and long-term retention. If you enjoy solving complex problems, thinking in terms of systems and loops (not just features), and building products that users keep coming back to — this role will give you both ownership and scale.