Group Manager - Higher Education, India

Senior Group Manager - Higher Education, India Based in Noida/Bangalore Our Company Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! Role Overview Adobe is seeking a dynamic and strategic head for Higher Education (HED) in India to drive awareness, adoption, and sustained engagement of Adobe Creative Cloud and Generative AI workflows across leading universities, with a particular focus on Film, Design, Media, and Creative Arts institutions. You will act as a trusted advisor and industry insider, building long-term institutional partnerships while designing scalable engagement strategies that embed Adobe tools into academic and creative workflows. What You’ll Do · Academic & Executive Relationships:  Build trusted relationships with design and film faculty, chairs, and deans and advise on curriculum modernization, generative AI adoption, and industry-aligned creative workflows. · Engagement Strategy:  Define and execute a comprehensive engagement strategy to drive active usage, retention, and depth of adoption of Adobe Creative Cloud and Generative AI across HED institutions with a focus on Film and Design schools and Adobe Express in other Higher Education institutions. · Adoption Programs: Identify and activate key levers of engagement including faculty advocacy, student communities, and curriculum integration. Translate institutional needs into scalable programs that integrate Adobe tools into curriculum, student workflows, and faculty practices. · Industry–Academia Bridge: Bridge the gap between industry expectations and academic delivery, positioning Adobe tools as critical to career readiness. Facilitate collaborations between industry professionals and academic institutions. · Program Development & Execution: Design and lead structured high-impact programs such as industry events, campus events, faculty enablement programs, student ambassador networks, creative challenges, hackathons and showcases, industry-led masterclasses and workshops · Data-Driven Growth: Own and drive key engagement KPIs including Monthly Active Users, feature adoption and usage depth, retention and cohort engagement trends · Cross-Functional Collaboration: Partner closely with cross functional teams across Marketing, Product and Sales teams to align on institutional strategy and growth priorities. Who You Are · Deep industry experience:  Proven track record of driving business outcomes (adoption, usage, growth). Understanding of professional design workflows and creative production pipelines, with knowledge of the film industry as a plus. · Executive Influence:  Proven ability to influence academic leadership and complex institutions. · AI Leader:  Practical and informed perspective on generative AI in creative production. · Cross-Discipline Exposure:  Experience working across design, motion, and video creative teams. · Project Management:  Lead complex, cross-functional initiatives from strategy through execution—defining scope, aligning teams, managing timelines and resources, and delivering high-impact outcomes in creative and academic environments. · Credentials:  12-15 years in Media & Entertainment/Creative Industries, Higher Education (Film, Design, Creative Arts), EdTech / SaaS engagement or partnerships roles. About Adobe Adobe empowers everyone to create through innovative platforms and tools ... (truncated, view full listing at source)