Senior Manager, Global Field Marketing

Job Requisition ID # 26WD97021 Position Overview We are looking for a Senior Manager, ABM & Field Marketing to lead integrated marketing strategy and execution in support of Autodesk’s Construction business. In this role, you will bring together the precision of account-based marketing (ABM) and the scale and relationship-building power of field marketing to drive engagement, pipeline, and revenue across key accounts and priority markets. This is a highly collaborative leadership role for a strategic and results-driven marketer who knows how to align closely with Sales, build impactful programs, and inspire a team to deliver meaningful business outcomes. You will lead a team responsible for developing and executing account-focused and regionally relevant marketing programs that connect Autodesk with customers and prospects in authentic, measurable ways. Marketing plays an important role in that transformation. We create opportunities to engage decision-makers, strengthen customer relationships, and accelerate growth by connecting Autodesk’s solutions to the priorities that matter most to the construction industry. Responsibilities Lead, coach, and develop a high-performing team responsible for ABM and field marketing strategy and execution in support of Autodesk’s Construction business Build and execute integrated marketing plans that align target account priorities, regional opportunities, and broader business goals Partner closely with Sales leadership to identify strategic accounts, key segments, and territory priorities, and translate them into focused marketing programs Develop and execute multi-channel ABM strategies that increase awareness, engagement, pipeline creation, and opportunity acceleration within target accounts Oversee the planning and execution of field marketing programs, including executive events, customer programs, industry events, webinars, roundtables, and regional activations Collaborate with Product Marketing, Campaigns, Digital, Content, and Sales teams to deliver personalized messaging, compelling experiences, and coordinated follow-up strategies Ensure alignment between ABM efforts and broader demand generation initiatives to maximize impact and improve the customer journey Use data and insights to evaluate program performance, optimize investments, and communicate business results to stakeholders Manage budget, forecasting, and resource allocation across ABM and field marketing programs Help create strong connections between marketing and sales by supporting enablement, visibility into performance, and shared accountability for outcomes Minimum Qualifications Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent experience 8 years of experience in B2B marketing, including experience in field marketing, account-based marketing, demand generation, or integrated marketing 3 years of people management experience with a proven ability to lead, develop, and inspire high-performing teams Demonstrated success building and executing ABM strategies and field marketing programs that drive measurable pipeline and revenue impact Experience partnering closely with Sales teams to align marketing programs to account, segment, and territory priorities Strong understanding of account-based marketing principles, including account selection, personalization, engagement strategy, and measurement Experience planning and executing customer-facing programs such as events, executive engagements, webinars, roundtables, and industry activations Familiarity with marketing automation, CRM, and ABM platforms such as Marketo, HubSpot, Salesforce, 6sense, Demandbase, or similar tools Strong analytical and problem-solving skills, with the ability to use performance data to inform decisions and improve outcomes Excellent communication, collaboration, and stakeholder management skills in a matrixed environment or supporting technology solutions for construction, desi ... (truncated, view full listing at source)