Director of Sales Enablement

Director of Sales Enablement ABOUT VIBE At Vibe.co http://Vibe.co, we're reimagining how brands reach audiences in the age of streaming. We believe streaming TV is no longer just a brand awareness play — it's the next great performance marketing channel. We're building the infrastructure to unlock this $100B opportunity. Vibe.co http://Vibe.co provides an Audience First Streaming TV Advertising solution for marketers to unlock TV as a growth channel. Our all-in-one solution combines hyper-targeted audience segmentation, AI-powered insights and recommendations, real-time campaign optimization, and incrementality measurement — giving brands of all sizes the precision and transparency they've come to expect from social and search, but on TV. Trusted by over 10,000 brands, Vibe.co http://Vibe.co reaches more than 120 million households across 500+ apps and channels, delivering an average 250% return on ad spend and 20% sales lift. The company hit a $100 million revenue run rate in under two years, ranking among the ten fastest software companies to reach that milestone. Vibe.co http://Vibe.co's investors include Hedosophia (an early backer of Spotify, Uber, and Airbnb), Elaia, Singular, QuantumLight (Revolut CEO Nik Storonsky's fund), and Illusian (Supercell CEO Ilkka Paananen's fund), as well as angel investors including Carolyn Everson, board member of The Walt Disney Company and Coca-Cola. Nirav Tolia, CEO of Nextdoor, sits on the company's board of directors. Founded in 2022, Vibe.co http://Vibe.co is widely recognized as the category-defining platform in streaming TV advertising, bringing the power of Meta and Google-style performance marketing to the fastest-growing segment in media. ABOUT THE ROLE You'll be the first Director of Sales Enablement at Vibe — joining a GTM org that's already moved fast and now needs to move smarter. You'll report directly to the CRO and own the full enablement function: how we onboard, how we coach, how we train, and how we make sure every rep on the floor can sell Vibe the way it deserves to be sold. The GTM org is already moving — now it needs a strategy that scales with it. You'll come in with real infrastructure behind you and a mandate to set the direction, raise the bar, and build something that compounds. This role exists because we've scaled revenue to nine figures, built proprietary AI infrastructure most companies our size don't have, and now need someone to turn all of it into a systematic, measurable program that raises the ceiling for every seller on the floor. The tools are here. The team is moving. What's missing is the architect. Three reasons someone great would want this job: you'll set the strategy for a function that directly touches every revenue-generating role in the company, you'll shape how one of the fastest-growing companies in streaming TV advertising develops and scales its commercial talent, and you'll sit at the intersection of AI, product, and GTM in a market that's moving faster than almost anything else in media. WHAT YOU'LL DO Build the Enablement Foundation - Design and own the GTM enablement strategy — from new hire onboarding through advanced skill development - Define what "great" looks like at each stage of the sales motion and build programs to close the gap - Build a structured onboarding program that gets new reps to full productivity faster than industry benchmarks Build With AI, Not Around It - Deploy AI agents and automation to deliver personalized coaching, onboarding, and deal support at a scale no human-only program could match - Use call intelligence and pipeline data to identify where reps lose deals and design targeted interventions that move the number - Build agentic workflows that give sellers on-demand access to deal context, competitive intel, and coaching — without waiting on a human to deliver it - Stay ahead of what's possible and bring new tools into the workflow before the rest of the market catches up Coach and D ... (truncated, view full listing at source)