Sr. Content Strategist, CX Enterprise Marketing Portfolio & Solution

Adobe Enterprise Marketing is seeking a Sr. Content Strategist to join our Portfolio & Solution Content Strategy Team,  supporting products in our business productivity and brand visibility categories. This role shapes how our enterprise portfolio shows up in market; defining narratives, guiding content direction, a nd ensuring our content helps customers understand value, differentiation, and use cases across channels. The ideal candidate combines critical thinking with strong communication skills, enabling them to align team members across the enterprise , provide clear direction to creative teams spanning multiple content formats, and translate complex offerings into compelling stories for web and campaign . Key Responsibilities: B2B Content Strategy: Develop and drive content strategy for Adobe’s enterprise solutions, products, and new product launches, including narratives for key industries and personas. Partner with portfolio marketing and campaign managers to align content with campaign strategy and ensure activation in relevant channels. Website Experience and Journeys: Partner with web program managers, product SMEs, writers, and designers to shape how capabilities, benefits, features, and use cases come to life across product and solution pages on business .adobe.com. Content Development: Create clear, strategic creative briefs that synthesize industry trends, expert input, third-party research, and internal messaging to guide the creation of content across formats and channels. Partner with our creative teams and subject matter experts to review content for accuracy, tone, and visual appeal. Editorial: Demonstrate excellent storytelling, writing, and editing skills, translating complex subjects into consumable, customer-centric content. Content Management & Enablement: Catalogue and distribute  new content  as it becomes available. Audit and  identify  gaps to inform content plans. Enable the broader marketing ecosystem to understand our strategy, available content, and usage.  Use qualitative and quantitative data to continually refine and  optimize  your content strategy. Qualifications: 8 years of Content Strategy or similar experience B2B marketing experience desired Ability to work with senior stakeholders and build consensus across teams Self-starter who  initiates  and completes projects with little to no direction Proven success crafting compelling messages and assets Experience marketing enterprise creative or customer experience applications is a plus but not  required About Adobe Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity. Our 30,000 employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours. Let’s Adobe together At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture , focus on people, purpose and community , Adobe for All , comprehensive benefits programs , the stories we tell , the customers we serve, and how you can help us advance our mission of empowering everyone to create. Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender ident ... (truncated, view full listing at source)