Product Strategy and Operations Associate

Teamwork makes the stream work. Roku is changing how the world watches TV Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers. From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines. About the Team Ad Product Strategy Operations (PSO) is a hybrid strategy and execution function within Roku's Ad Product organization. We partner with product managers and cross-functional teams to accelerate decision-making, ensure launch readiness, and operationalize product strategy across Roku's advertising portfolio. The team sits at the intersection of product development and business enablement. Our focus is on driving clarity, scalability, and alignment across initiatives, from roadmap planning through launch execution. We also collaborate closely with commercialization partners to ensure new products and solutions are effectively brought to market with strong product-market fit. About the Role You'll serve as the go-to-market DRI for a defined product area within Roku's advertising portfolio. You'll contribute to defining and scaling new ad experiences and solutions - researching market opportunities, competitive offerings, and advertiser needs to inform what gets built - while driving the launch operations, release coordination, and cross-functional alignment that bring those solutions to market. The role acts as connective tissue between product development and business enablement - identifying operational gaps, synthesizing market feedback, and ensuring every launch is commercially ready. You will focus on one of the following areas within Roku's advertising portfolio: Ad Experiences — Defining and scaling new creative and interactive ad formats that engage viewers across Roku's platform. Roku Exchange — Supporting strategy and operations for Roku's video advertising products and third-party programmatic integrations. Performance, Data, Measurement — Driving go-to-market readiness for Roku's suite of performance offerings that help drive towards advertisers' media goals and prove the value of Roku media. The ideal candidate is curious about digital advertising and CTV, organized in fast-moving environments, and eager to learn how advertisers and agencies evaluate platforms. You understand how to translate complexity into clarity, thrive in cross-functional settings, and are excited to build the operational muscle behind Roku's advertising business. For New York Only - The estimated annual salary for this position is between $100,000 - $120,000 annually. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off. What you’ll be doing Contributed to the definition and positioning of new ad experiences and solutions by researching competitive offerings, advertiser needs, and market dynamics; applying go-to-market frameworks that scale across Roku's advertising business. Collaborate closely with internal and external partners to drive technical integrations that power Roku’s Ad products. Partner with Product, Ad Sales, Operations, and Legal to unblock revenue opportunities by addressing compliance, go-to-market, pricing and packaging, and operational challenges. M ... (truncated, view full listing at source)