Growth Manager, Brand

<div class="content-intro"><h3><strong>Who We Are</strong></h3> <p>Verkada is transforming how organizations protect their people and places with an integrated, AI-powered platform. A leader in cloud physical security, Verkada helps organizations strengthen safety and efficiency through one connected software platform that includes solutions for video security, access control, air quality sensors, alarms, intercoms, and visitor management.<br><br>Over 30,000 organizations worldwide, including more than 100 companies in the Fortune 500, trust Verkada as their physical security layer for easier management, intelligent control, and scalable deployments. Founded in 2016, Verkada has expanded rapidly with 15 offices and 2,200+ full-time employees.</p></div><h3><span style="font-size: 12pt;"><strong>Overview</strong></span></h3> <p>We’re looking for a Growth Manager to build and execute the campaigns that amplify Verkada’s brand and expand our reach in the market.</p> <p><strong>About the role: </strong></p> <p>In this role, you’ll own integrated brand awareness programs across paid, owned, and earned channels – including TV/CTV, social, digital, OOH, and experiential. As part of your broader campaign portfolio, you’ll also lead marketing efforts for <a href="https://www.verkada.com/verkada-one/2026/">VerkadaOne</a>, our flagship annual user conference and its corresponding World Tour events. You’ll develop strategies, toolkits, and programs that drive awareness, attendance, and year-over-year growth for one of our most visible brand moments. </p> <p>Reporting into Brand and Corporate Marketing, this is an ideal role for someone who thrives at the intersection of creativity, analytics, and cross-functional execution. If you’re someone who can craft strategy, roll up your sleeves to execute, and constantly experiment to find new levers for growth, this role is for you. </p> <h3><span style="font-size: 12pt;"><strong>What You'll Do</strong></span></h3> <ul> <li>Lead Brand and Awareness Campaigns: Develop and execute multi-channel brand campaigns that increase awareness across top of funnel channels like TV/CTV, OLV, social, podcasts, digital, out-of-home, and experiential.</li> <li>Drive VerkadaOne Awareness and Attendance: Own marketing strategy and execution to meet VerkadaOne attendance and engagement goals that convert prospects, customers, and partners into attendees.</li> <li>Measure and Optimize Performance: Track key metrics, analyze performance, and build insights-driven recommendations to optimize ROI, reach, and channel effectiveness. </li> <li>Champion Brand Consistency:<strong> </strong>Maintain strong brand integrity across campaigns, creative assets, events, paid placements, and digital touchpoints. </li> <li>Drive Cross Functional Collaboration: Partner closely with Brand Creative, Product Marketing, Demand Gen, Creative, Events, Sales, and Web teams to align priorities and coordinate flawless execution.</li> </ul> <p><strong style="font-size: 12pt;">What You Bring</strong></p> <ul> <li>Strategic + Hands-On Experience: Proven ability to design and execute growth strategies that span multiple channels and funnel stages.</li> <li>Track Record of Experimentation: Comfort with testing new ideas, optimizing quickly, and scaling successes in a fast-paced environment.</li> <li>Analytical Rigor: Strong ability to interpret data, build hypotheses, and make decisions based on insights (Excel proficiency required; SQL a plus).</li> <li>Creativity + Problem-Solving: A builder mindset with the ability to think outside the box and identify new levers for growth.</li> <li>Cross-Functional Influence: Demonstrated success collaborating with sales, product marketing, ops, and creative teams.</li> <li>Education/Experience: Bachelor’s degree from a top university (top 20 preferred). Prior experience leading growth at an early-stage (Series A–E) startup or high-growth B2B company strongly preferred.</li> </ul> <p>We’re considering candidat ... (truncated, view full listing at source)