Social Marketing Lead

About UsAt LangChain, our mission is to make intelligent agents ubiquitous. We build the foundation for agent engineering in the real world, helping developers move from prototypes to production-ready AI agents that teams can rely on. We began as widely adopted open-source tools and have grown to also offer a platform for building, evaluating, deploying, and operating agents at scale.Today, LangChain, LangGraph, LangSmith, and Agent Builder are used by teams shipping real AI products across startups and large enterprises. Millions of developers trust LangChain to power AI teams at companies like Replit, Clay, Coinbase, Workday, Lyft, Cloudflare, Harvey, Rippling, Vanta, and 35% of the Fortune 500.With $125M raised at Series B from IVP, Sequoia, Benchmark, CapitalG, and Sapphire Ventures, we’re at a stage where we’re continuing to develop new products, growth is accelerating, and all team members have meaningful impact on what we build and how we work together. LangChain is a place where your contributions can shape how this technology shows up in the real world.About the RoleLocation: San Francisco, CA (Full Time On-Site)We're looking for a Social Marketer to own LangChain's voice across social channels and drive our video content strategy. In this role, you'll own growing our social media presence and engagement on X, LinkedIn, YouTube, and new channels while driving engagement and web traffic. You'll build and scale our video content engine—from thought leadership podcasts to product launch videos to technical roundtables.This is a high-impact role where you'll work cross-functionally with our product marketing, engineering, and education teams to shape how the world experiences LangChain's brand. If you're a creative marketer who's equally comfortable writing compelling copy and managing video production, thrives in fast-paced environments, and loves building content programs from scratch, we'd love to hear from you. Today, we have strong technical content and an engaged developer community—you'll translate that into must-watch video content and social media growth.You need to be ready to get your hands dirty and get things done. You're not afraid to write scripts, edit social copy, coordinate with video vendors, and own the metrics that matter. You're excited about and already using AI to improve content quality and efficiency.What You'll DoOwn social media growth — Drive follower growth, engagement rates, and web traffic from X, LinkedIn, YouTube, and other channels through consistent, high-quality content and community engagementBuild our video content engine — Launch and manage new video programs including podcasts, roundtable discussions, customer stories, and product launch content that resonates with technical audiences.Lead video production — Manage end-to-end video production for product launches, working closely with product marketing to translate technical features into compelling visual stories. You'll coordinate talent, manage production schedules, and oversee post-productionManage vendor relationships — Develop and oversee relationships with video production agencies, freelance creators, editors, and content contractors to scale output while maintaining quality and staying on budgetCreate engaging content — Write scripts, social copy, video descriptions, and other content that drives engagement and reflects LangChain's technical expertise and brand voiceOptimize for performance — Analyze social and video metrics, identify what's working, and iterate rapidly to improve reach, engagement, and conversion across all channelsEnable and uplevel internal teams — Build playbooks, guidance, and lightweight training that empower product, marketing, education, and engineering teams to confidently use social channels to amplify launches and initiativesExperiment and innovate — Test new formats, platforms, and content types to stay ahead in the rapidly evolving AI landscape and reach developers where they areWhat We're Loo ... (truncated, view full listing at source)