Talent Brand Creative & Campaigns Lead

<h2 class="p1"><span class="s1">Role Description</span></h2> <p><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvojz72zez74zz69z5z85z3uz84ztz85zfz75z5xz72zkz83zz74zz66zz86zz79zk7z69zz80zz89zz77z">The Talent Brand team helps people see Dropbox as more than a place to work. It’s a place where creativity, community, and impact come together. We tell the stories that attract the people who will shape the future of distributed, AI-powered work.</span></p> <p><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvojz72zez74zz69z5z85z3uz84ztz85zfz75z5xz72zkz83zz74zz66zz86zz79zk7z69zz80zz89zz77z">As Dropbox accelerates its transformation into an AI-first company, storytelling has never been more important. Talent Brand Creative Campaigns leads the narrative bringing the Dropbox Talent Brand to life through campaigns, content, and employee advocacy.</span></p> <p><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvojz72zez74zz69z5z85z3uz84ztz85zfz75z5xz72zkz83zz74zz66zz86zz79zk7z69zz80zz89zz77z">As the </span><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvojz72zez74zz69z5z85z3uz84ztz85zfz75z5xz72zkz83zz74zz66zz86zz79zk7z69zz80zz89zz77z">Talent Brand Creative Campaigns Lead</span><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvojz72zez74zz69z5z85z3uz84ztz85zfz75z5xz72zkz83zz74zz66zz86zz79zk7z69zz80zz89zz77z">, you will source and develop the stories, campaigns, and creative expressions that deepen emotional connection to Dropbox, as an employer. Leveraging AI technology and in partnership with agency partners, you’ll shape end-to-end content strategy, lead social creative development, and create global and localized campaigns that resonate with key talent audiences. </span></p> <p><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvojz72zez74zz69z5z85z3uz84ztz85zfz75z5xz72zkz83zz74zz66zz86zz79zk7z69zz80zz89zz77z">You’ll also serve as our </span><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvojz72zez74zz69z5z85z3uz84ztz85zfz75z5xz72zkz83zz74zz66zz86zz79zk7z69zz80zz89zz77z">Poland market lead</span><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvojz72zez74zz69z5z85z3uz84ztz85zfz75z5xz72zkz83zz74zz66zz86zz79zk7z69zz80zz89zz77z">, a market with a thriving Dropbox hub, tailoring creative and campaign activation to local needs and cultural context.</span></p> <p><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvojz72zez74zz69z5z85z3uz84ztz85zfz75z5xz72zkz83zz74zz66zz86zz79zk7z69zz80zz89zz77z">You’ll collaborate closely with Talent Brand teammates in Brand Insights, to ground creative direction in data, and Experiential Activation, to amplify and extend event-based storytelling.</span></p> <h2 class="p1"><span class="s1">Responsibilities</span></h2> <div> <ul> <li><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvojz72zez74zz69z5z85z3uz84ztz85zfz75z5xz72zkz83zz74zz66zz86zz79zk7z69zz80zz89zz77z">Lead creative direction and content strategy across global and localized Talent Brand campaigns.</span></li> <li>Create social content <span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvojz72zez74zz69z5z85z3uz84ztz85zfz75z5xz72zkz83zz74zz66zz86zz79zk7z69zz80zz89zz77z h-lparen">(copy,</span><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvojz72zez74zz69z5z85z3uz84ztz85zfz75z5xz72zkz83zz74zz66zz86zz79zk7z69zz80zz89zz77z"> scripts, visual direction) and guide stakeholder alignment and approvals, alongside Talent Brand Insights.</span></li> <li>Lead the full storytelling pipeline from ideation to narrative architecture to creative asset development.</li> <li>Own the strategy, design and ongoing management of the employee advocacy program <span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvojz72zez74zz69z5z85z3uz84ztz85zfz75z5xz72zkz83zz74zz66zz86zz79zk7z69zz80zz89zz77z h-lparen">(e.g.,</span><span class=" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qotvojz72zez74zz69z5z85z3uz84ztz85zfz75z5xz72zkz83zz74zz66zz86zz79zk7z69zz80zz89zz77z"> DSMN8), empowering employees to share ... (truncated, view full listing at source)