Manager, Brand Activation
RokuNew York, New YorkPosted 24 February 2026
Job Description
<div class="content-intro"><h2 style="font-family: GothamBold,Helvetica,Arial,sans-serif; color: #662d91;">Teamwork makes the stream work.</h2>
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<h3 style="font-family: GothamBold,Helvetica,Arial,sans-serif;"><strong>Roku is changing how the world watches TV</strong></h3>
<p>Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.</p>
<p>From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.</p>
<p> </p></div><h3><strong>About the team</strong></h3>
<p>At Roku, we like to say that there are no bystanders, and that is as true in the advertising team as it is in any other facet of the company. We work together to ensure our clients understand this new world of advertising, that they are making the best possible decisions to support their own goals, and drive advertiser interest and engagement across the board. The Brand Activation team, an arm of the broader Roku Client Services team, is responsible for managing and growing Roku’s partnerships with advertisers through Roku’s suite of Ad Experience offerings, enabling our clients to reach their business objectives. </p>
<p>The Brand Activation team is a strategic partner to Roku’s Clients and the Roku Ad Sales team, and plays a pivotal role in ensuring end-to-end success for our advertising partners’ post-sale campaign execution success. Being a Manager on the Brand Activation team requires a unique blend of both hands-on knowledge at the individual contributor level, as well as leadership experience. </p>
<p> </p>
<h3><strong>About the role</strong></h3>
<p>The Brand Activation team is a strategic partner to Roku’s Clients and the Roku Ad Sales team, and plays a pivotal role in ensuring end-to-end success for our advertising partners’ post-sale campaign execution success. Being a Manager on the Brand Activation team requires a unique blend of both hands-on knowledge at the individual contributor level, as well as leadership experience. </p>
<p>As a Manager, Brand Activation you will be a critical partner in both supporting Roku sales and working externally with clients, while creating driving process and execution cross-functionally with internal teams. This role will differ from a conventional management position, in that you will need to not only manage a team of individual contributors and keep them in close alignment, but also need to possess the operational savvy to collaborate with key stakeholders and drive change. </p>
<p>You will leverage a deep understanding of the Ad Sales/Client Services role to drive process, support sales teams and improve outputs to clients across Roku Ad Product offerings. You will be responsible for team-wide initiatives, operating procedures and ensuring the team is properly supporting business development to meet revenue goals. </p>
<p>The Manager, Brand Activation will also manage campaign escalations and ensure appropriate resolution, especially on priority accounts, between other cross-functional teams such as Sales, AdOps, Design, Product, and Marketing teams. A balance of strong project management experience, client-first approach and the ability to build strong relationships with partners in the Roku organization will be key to the candidate’s success. </p>
<p> </p>
<p>For New York Only - The estimated annual salary for this position is between $128,000 and $160,000 annually.</p>
<p>Compensation packages are based on fa ... (truncated, view full listing at source)
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