Head of Enterprise Marketing

<h3>The Role</h3> <p>We’re looking for a <strong>Head of Enterprise Marketing</strong> to own and scale our enterprise growth engine. This is a senior, high-impact role for a full-stack marketer with a <strong>deep spike in demand generation</strong> and a strong track record of partnering with sales to drive pipeline and revenue.</p> <p>You’ll operate as a <strong>GM of the enterprise motion</strong>—owning strategy, execution, and results across pipeline generation, field marketing, and integrated campaigns. You’ll work hand-in-hand with sales leadership to define where we play, how we win, and how we consistently generate high-quality pipeline in our most important accounts.</p> <p>This role blends strategic leadership with hands-on execution. You’ll set the vision, build the plan, and ensure it turns into real, measurable growth.</p> <h3>What You’ll Do</h3> <h3>Own Enterprise Pipeline Strategy</h3> <ul> <li>Partner closely with Sales leadership (CRO, VPs, RVPs) to define <strong>enterprise pipeline goals, target accounts, and growth priorities</strong></li> <li>Co-create and execute <strong>pipeline generation strategies</strong> across net-new, expansion, and strategic accounts</li> <li>Align marketing programs to sales motions, territories, and quotas—ensuring tight execution and shared accountability</li> </ul> <h3>Lead Field Account-Based Marketing</h3> <ul> <li>Own <strong>field marketing end-to-end</strong>, including regional programs, events, executive dinners, and sales-led activations</li> <li>Build scalable <strong>ABM and account-centric programs</strong> for top enterprise accounts</li> <li>Ensure field programs are measurable, repeatable, and tightly integrated with sales follow-up</li> </ul> <h3>Develop and Run Enterprise Campaigns</h3> <ul> <li>Design and lead <strong>integrated enterprise campaign strategies</strong> that span digital, field, content, partnerships, and sales activation</li> <li>Translate product value and customer stories into compelling narratives for executive and technical buyers</li> <li>Ensure campaigns drive clear outcomes: pipeline, revenue influence, and deal acceleration</li> </ul> <h3>Operate as a GM</h3> <ul> <li>Own the <strong>enterprise marketing plan, budget, and performance</strong> against pipeline and revenue targets</li> <li>Balance short-term pipeline needs with long-term brand and category building</li> <li>Use data to prioritize investments, iterate quickly, and scale what works</li> </ul> <h3>Be a Full-Stack Marketing Leader</h3> <ul> <li>Collaborate closely with Brand, Product Marketing, Content, Lifecycle, and RevOps</li> <li>Bring strong instincts across messaging, channels, positioning, and go-to-market strategy</li> <li>Roll up your sleeves when needed—this is a builder role, not just a manager</li> </ul> <h3>What We’re Looking For</h3> <ul> <li>8–12+ years of B2B marketing experience, with <strong>significant experience in enterprise demand generation</strong></li> <li>Proven success partnering deeply with sales leaders to drive <strong>pipeline and revenue</strong></li> <li>Experience owning or scaling <strong>field marketing and ABM programs</strong></li> <li>Strong campaign strategist who can connect narrative, channels, and execution</li> <li>Comfort operating with <strong>GM-level ownership</strong>—strategy, budget, execution, and results</li> <li>Analytical and metrics-driven, with a clear POV on what drives enterprise pipeline</li> <li>Excellent communicator who can influence cross-functionally and at the exec level</li> <li>Experience in SaaS, data, or developer-adjacent markets is a plus</li> </ul> <h3>Why This Role Matters</h3> <ul> <li>You’ll shape how we win the enterprise—<strong>this role directly impacts company growth</strong></li> <li>You’ll have real ownership, not just influence</li> <li>You’ll work with strong sales and product partners who value marketing as a growth driver</li> <li>You’ll help define and scale a category-leading enterpris ... (truncated, view full listing at source)