Brand Marketing Associate

Brand Marketing Associate Department: Marketing Team: Marketing Location: Tokyo, Japan Type: Full-Time **About the Role** The Japan Brand Marketing team plays a critical role when it comes to establishing deep connections with consumers representing the frontline of our business. They work closely with business stakeholders (Comms, Policy, Ops, S&P, R&I, Data Science, and Legal and CommOps) as well as external stakeholders (agency partners) to bring our products and brand to life in the market. They’re empowered and responsible to assist and deliver brand campaigns from strategy and brief through to execution and measurement ensuring everything is delivered as expected, on time and on budget. Our Marketing Associate will be involved in the development and execution of the annual marketing plans, leading end-to-end projects for Japan Marketing – from conceptualization, ideation, executiion and performance evaluation. **Your Impact in Role** - Mobility brand and campaigns development and execution. - Strengthen the Uber brand presence in the Japanese market. - Cross-Functional Growth Collaboration - Collaborate with diverse teams to boost demand for Japan mobility service. - Foster synergies across functions to achieve business growth goals. - Mobility Brand Reporting & Measurement - Act as the primary point of contact for all mobility-related data measurement. - Ensure data-driven decisions for continuous improvement. - Effective Agency Management - Manage and leverage agency partnerships for marketing success. - Optimize agency resources to achieve marketing objectives. - Support Overall Business Growth - Contribute to the broader business growth strategy beyond marketing. - Align marketing efforts with the company's overall expansion goals. - Strategic Partnerships with KOLs - Explore collaboration opportunities with KOLs on regulatory initiatives. - Partner with Policy & Communications for regulatory support. **What You Will Need** - **Brand Strategy and Creative Experience (mandatory):** Working alongside the Senior Marketing Manager, you’ll collaborate with