Senior Strategic Events Marketing Manager

Harness is the AI Software Delivery Platform company, led by technologist and entrepreneur Jyoti Bansal (founder of AppDynamics, acquired by Cisco for $3.7B). Harness has raised approximately $570M in funding and is valued at $5.5B, backed by leading investors including Goldman Sachs, Menlo Ventures, IVP, Unusual Ventures, Citi Ventures, and more. As AI accelerates code creation, the real bottleneck has shifted to everything after the code – testing, deployments, application security, reliability, compliance, and cost optimization. Harness brings AI and automation to this “outer loop,” helping teams ship software faster while maintaining security and governance throughout the entire software delivery lifecycle. Powered by Harness AI and the Software Delivery Knowledge Graph, the Harness Platform applies deep context and intelligent automation across the software delivery lifecycle with governance and policy-driven controls embedded throughout the platform. Over the past year, Harness powered over 185M deployments, 82M builds, 18T flag evaluations, 8M security scans, 9.1B optimized tests, 3T protected API calls, and helped manage $2.8B in cloud spend — enabling customers like United Airlines, Morningstar, and Choice Hotels to accelerate releases by up to 75%, reduce cloud costs by up to 60%, and achieve 10x DevOps efficiency. With a global team across 14 offices and 25 countries, Harness is shaping the future of AI software delivery — and we’re looking for exceptional talent to help us move even faster. Position Summary We’re looking for a Senior Strategic Events Marketing Manager to scale our third party trade-show strategy , lead generation, driving pipeline, and brand awareness across our global audience of DevOps, platform, and engineering leaders. This is a highly strategic role for someone who can design event programs—not just run events. You’ll define how third party events support our go-to-market motion, product launches, and brand narrative, while ensuring flawless execution and measurable business impact. This role is crucial in driving brand awareness, generating leads and supporting the overall sales and marketing strategy. If you’re passionate about the development of successful event initiatives designed to create sales opportunities, brand awareness, and premium customer experiences- this is the role for you! About the role Third Party Events Strategy Program Ownership Contribute to the overall strategy and execution of event-based marketing for third-party events, from understanding the competitive landscape, developing a corresponding event plan and implementing associated logistics Build a scalable, repeatable events framework that can be expanded to support global audiences and multiple product lines. Lead the end to end execution of strategic tier one national events, regional events and collaborate with the global team on the execution of the Harness user conference road show Manage event deliverables from start to finish including budget development, materials creation, staffing, on-site set-up and logistics and post event reporting Ensure booth design, collateral, and digital assets maintain a cohesive brand presence and create engagement with event attendees. Implement strong follow-up with sales teams and measure results against goals to evaluate future participation, areas of improvement, and recommendations Support broader events team on global initiates, including ancillary event support and management of the events calendar to ensure that all major events and campaigns are documented and communicated to internal teams Cross-Functional Collaboration Collaborate closely with Demand Gen to drive registrations, attendance, and post-event conversion. Partner with Sales and Customer Success to ensure field enablement, follow-up strategy, and event execution meets event-influenced pipeline goals. Work with Product and Engineering to translate complex technical topics into accessibl ... (truncated, view full listing at source)