Principal Client Partner, National Vertical Specialist, Los Angeles

About Life360 Life360’s mission is to keep people close to the ones they love. Our category-leading mobile app and Tile tracking devices empower members to protect the people, pets, and things they care about most with a range of services, including location sharing, safe driver reports, and crash detection with emergency dispatch. Life360 serves approximately 96 million monthly active users (MAU), as of January 2026 across more than 180 countries. Life360 delivers peace of mind and enhances everyday family life with seamless coordination for all the moments that matter, big and small. By continuing to innovate and deliver for our customers, we have become a household name and the must-have mobile-based membership for families (and those friends that basically are family). We are proud to share that Ad Age named Life360 one of the Top 25 Hottest Brands of 2025 . Life360 has more than 500 (and growing!) remote-first employees and has recently announced the acquisition of Nativo, an advertising technology company specializing in native advertising. For more information, please visit life360.com . We are looking for candidates in the Los Angeles area. About The Team We are seeking a Principal Client Partner – National Vertical Specialist to serve a dual and critical role on our Large Customer Sales team: as an individual contributor hunting and closing new enterprise business within focused verticals, and as a strategic overlay partner to our national direct sales teams — helping them identify, develop, and close in-app advertising opportunities across Entertainment Media, Technology, and Retail QSR. This role sits at the intersection of deep vertical expertise, enterprise brand sales, and national sales enablement. You will carry your own book of business while acting as the go-to subject matter expert for sellers nationwide, supporting them with vertical-specific pitch strategy, client engagement, and deal execution. Your mission is to understand the core business challenges facing brands in your verticals, design and sell innovative in-app advertising solutions that leverage Life360's unique first-party visitation data, and enable your colleagues across the country to do the same. You will architect contextually relevant ad experiences and in-app sponsorships that reach families at the moments that matter most — driving revenue growth and establishing Life360 as an essential partner for brands seeking to connect digital engagement with real-world behavior. What You'll Do As an Individual Contributor: Own the Full Sales Cycle: Proactively hunt for new business with enterprise brands across Entertainment Media, Technology, and Retail QSR; manage the complete sales pipeline and close deals with marketing decision-makers at leading companies. Drive Revenue Growth: Develop and execute a strategic plan to consistently meet and exceed quarterly and annual revenue targets across your own book of business. Build Strategic Partnerships: Cultivate and maintain strong, influential relationships with key stakeholders at enterprise brands, including CMOs, VPs of Marketing, and media/performance marketing leaders. Serve as a Trusted Consultant: Deliver compelling, insight-led sales presentations that articulate how Life360's first-party location data and in-app advertising experiences solve real business challenges — from driving foot traffic to understanding family purchase behavior. Master of Negotiation: Lead contract negotiations with a focus on creating long-term, mutually beneficial partnerships that deliver measurable ROI. As a National Overlay Partner: Enable In-App Revenue Nationally: Partner with direct sales teams across the country to identify in-app advertising opportunities within their existing client relationships and active pipelines, providing strategic guidance and hands-on support to drive incremental vertical revenue. Be the Vertical In-App Expert: Serve as the subject matter expert on Life3 ... (truncated, view full listing at source)