Performance Marketing Executive

Performance Marketing Executive THE CARWOW GROUP Carwow Group is driven by a passion for getting people into cars. But not just any car, the right car. That’s why we are building the go-to destination for car-changing. Designed to reach drivers everywhere with our trail-blazing portfolio of personality rich automotive brands; Carwow, Auto Express, evo, Driving Electric and Car Buyer. What started as a simple reviews site, is now one of the largest online car-changing destinations in Europe - over 10m customers have used Carwow to help them buy and sell cars since its inception. Last year we grew over 50% with nearly £3bn worth of cars bought on site, while £1.8bn of cars were listed for sale through our Sell My Car service. In 2024 we went big and acquired Autovia, doubling our audience overnight. Together we now have one of the biggest YouTube channels in the world with over 1.1 billion annual views, sell 1.2 million print copies of our magazines and have an annual web content reach over 350 million. WHY JOIN US? We are winners of the prestigious Culture 100 award that recognises the most loved and happiest tech companies to work for! We have just raised $52m in funding led by global venture capital firm Bessemer Venture Partners (an early backer of LinkedIn and Shopify) to accelerate our growth plans! As pioneers, we’re always driving for new territory and positive change, so our work as a group is never done. Where others see difficulty, it’s our responsibility to see possibility – building new experiences, launching new titles and listening to drivers. Being a part of Carwow Group means championing drivers and the automotive industry, acting as a disrupter and never being afraid to fail (but learning fast when we do!). Our team of 600 employees across the UK, Germany, Spain and Portugal are revolutionising car-changing and we are fast expanding our mission across every single brand and country we operate in, so jump in! ABOUT THE ROLE As a Performance Marketing Executive, you’ll play a key role in optimising our paid media activity across Google and Bing, including search, Performance Max, and Vehicle Ads campaigns. You'll gain hands-on experience in campaign execution, data analysis, and reporting, working closely with our Performance Marketing Managers to learn the intricacies of paid search strategy and optimisation. A passion for data and a desire to learn the latest industry trends are essential. WHAT YOU'LL DO - Campaign Support and Optimisation: Execute and optimise paid search campaigns across Google and Bing, including campaign setup, keyword research, ad copywriting, and performance monitoring. Identify areas for improvement and contribute to optimisation efforts. - Data Analysis, Reporting & Communication: Support performance analysis by spotting trends and building reports alongside the team. Help prepare stakeholder presentations while developing skills to communicate campaign insights and contribute to strategy discussions. - Strategic Support: Help shape the development of paid search strategies by conducting research, competitive analysis, and brainstorming new ideas. Learn how paid search integrates with overall growth strategies. - Cross-Functional Collaboration: Collaborate with local market teams, organic search, Brand and marketing analytics by assisting with communication, data sharing, and coordination of activities. - Learning and Innovation: Stay up-to-date with industry trends and emerging technologies in paid search. Contribute to the testing and implementation of new ideas, under the guidance of senior team members. WHAT YOU'LL NEED - 1 year of experience in paid search, including experience with Google Ads and Bing Ads. - Familiarity with data analysis tools such as Excel (essential), and experience with Tableau or SQL is a plus. - Strong communication and interpersonal skills, with the ability to collaborate effectively within a team. - A proactive and self-motivated appr ... (truncated, view full listing at source)