Senior Product Marketing Manager, Market Intelligence

Join us on our mission to make a better world of work. Culture Amp is the world’s leading employee experience platform, revolutionizing how 25 million employees across more than 6,500 companies create a better world of work. Culture Amp empowers companies of all sizes and industries to transform employee engagement, drive performance management, and develop high-performing teams. Powered by people science and the most comprehensive employee dataset in the world, the most innovative companies including Canva, On, Asana, Dolby, McDonalds and Nasdaq depend on Culture Amp every day. Culture Amp is backed by leading venture capital funds and has offices in the US, UK, Germany and Australia. Culture Amp has been recognized as one of the world’s top private cloud companies by Forbes and most innovative companies by Fast Company. For more information visit cultureamp.com . The Senior Product Marketing Manager, Market Intelligence sits at the intersection of competitive strategy, market insight, and value storytelling; capabilities that are critical to Culture Amp’s next stage of growth. This role owns the intelligence engine that helps the GTM organization win in market: a rigorous competitive program that operates at the speed of the market, a win/loss system that generates actionable insight (not just data), and enablement of sales and marketing teams that moves the needle. The ideal candidate is someone who is obsessed with impact and knows how to create materials that sales teams actually use, provide insights for effective marketing campaigns, and provide competitor intel that informs our GTM strategy. You’re comfortable leveraging the latest AI tools to accelerate the generation of insights and effective enablement. You’ll sit within the Solutions PMM team and work closely across Sales, Marketing, Enablement, Platform PMM, and Product to make sure intelligence and competitive advantage are woven into every stage of the customer journey. What you'll be doing: Own and evolve Culture Amp’s end-to-end competitive intelligence program from monitoring and synthesis, to enablement and rapid response. Build and maintain a field-ready library of battlecards, depositioning guides, and objection-handling content for top competitors, and scale delivery through AI-powered workflows (e.g., Glean agents). Lead the win/loss program end-to-end: interview and survey cadence, CRM data quality, analysis, and regular readouts to senior leadership with a focus on surfacing the ‘why’, not just the numbers. Synthesize market intelligence across analyst reports, industry events, and competitive tracking into a clear point of view on where the market is heading and what it means for Culture Amp’s positioning and roadmap. Partner with Revenue Enablement to build training programs that drive genuine field adoption of competitive and market intelligence assets — not just distribution. Partner with Solutions PMM and Solutions Engineering to contribute market evidence and competitive context to sales narratives, business case templates, and value proof points used in enterprise sales cycles. Collaborate with marketing teams to inform targeted campaigns and sales plays vs the competition. Provide deep insight into competitor capabilities to inform gaps and opportunities in our product roadmap. What you'll bring: 5+ years of B2B SaaS marketing experience, with meaningful depth in competitive intelligence, market research, and enabling commercial teams. Proven track record of building CI and/or win/loss programs that actually influence sales outcomes, not just produce reports. Strong analyst mindset: comfortable working across qualitative and quantitative data sources, synthesizing ambiguous market signals into clear, prioritized insights. Excellent communicator and storyteller — able to translate competitive data into crisp, compelling narratives for sales reps and executive buyers alike. Track record of effective cross-functional collabora ... (truncated, view full listing at source)