Brand Designer, Growth

<div class="content-intro"><p><strong>ABOUT RETOOL</strong></p> <p>Nearly every company in the world runs on custom software: Gartner estimates that up to 50% of all code is written for internal use. This is the operational software for refunding orders, underwriting loans, onboarding employees, analyzing transactions, and providing customer support. But most companies don’t have adequate resources to properly invest in these tools, leading to a lot of old and clunky internal software or, even worse, users still stuck in manual and spreadsheet flows. </p> <p>At Retool, we’re on a mission to bring good software to everyone. We’re building a new type of development platform that combines the benefits of traditional software development with a drag-and-drop UI editor and AI, making it dramatically faster to build internal tools. We believe that the future of software development lies in abstracting away the tedious and repetitive tasks developers waste time on, while creating reusable components that act as a force multiplier for future developers and projects. The result is not just productivity, but good software by default. And that’s a mission worth striving for. </p> <p>Today, our customers span from small startups building their first operational tools to Fortune 500 companies building mission-critical apps for thousands of users across their business. Interested in joining us? Let us know! </p></div><p><strong>DESIGN AT RETOOL</strong></p> <p><span style="font-weight: 400;">Retool designers make decisions that will affect millions of people, from the developers creating software to the employees who operate it every day. Instead of designing just one product, we’re effectively designing unique software products for thousands of companies across many different verticals.</span></p> <p><span style="font-weight: 400;">This also presents a unique design challenge. Because it’s possible to build nearly anything in Retool, we don’t have absolute control over how our users experience the product. We’re constantly seeking just the right balance between convention and configuration, between technical expressiveness and conceptual simplicity.</span></p> <p><strong>ABOUT THE ROLE</strong></p> <p><span style="font-weight: 400;">Retool’s visual identity is very much in its infancy with massive potential to expand and grow in how it applies to various aspects of the business. As a brand designer you will play a key role in helping explore and define what that future looks like. You’ll advocate for brand systems while still finding opportunities to break out and explore new territories, iterating through conceptual approaches for a brand that stands out in a sea of generic SaaS businesses. We’re not interested in playing it safe—we want to win the hearts and minds of software developers. This position sits within our Brand Design team and will play a critical role in further shaping Retool’s brand.</span></p> <p><strong>IN THIS ROLE, YOU'LL</strong></p> <ul> <li>Partner with marketing to produce work across email marketing, events, landing page, social media, paid digital advertising, slide decks, reports, whitepapers, one-pagers, field marketing.</li> <li>Extend and translate established brand systems into production-ready assets for strategic marketing initiatives.</li> <li>Help explore and maintain a flexible brand system for Retool that scales</li> <li>Collaborate with the brand team to establish how Retool’s visual identity is strategically expressed across all experiences</li> <li>Act as a champion for the brand and how design is applied globally</li> <li>Present your work to cro ... (truncated, view full listing at source)