Influencer Content Associate - Wizz

Influencer Content Associate - Wizz ABOUT VOODOO Founded in 2013, Voodoo is a tech company that creates mobile games and apps with a mission to entertain the world. Gathering 800 employees, 7 billion downloads, and over 200 million active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta. Our portfolio includes chart-topping games like Mob Control and Block Jam, alongside popular apps such as BeReal and Wizz. TEAM Our Consumer Apps teams are at the forefront of crafting innovative and engaging apps for daily enjoyment. Our ambition extends beyond gaming to entertain a global audience, with millions of people around the world, especially in the US, downloading and using the apps we create. You'll be working on Wizz, a social app specifically designed for teens, boasting over 3 million monthly active users in the US and UK. Wizz is a friend-finding and chat app where young people can safely express themselves and connect with like-minded peers in an authentic, pressure-free environment. Unlike other social media platforms that focus on followers, posts, or passive consumption, Wizz offers young people a space to have meaningful 1:1 conversations with peers. Reporting to the Creative Lead for Wizz, this role requires operational excellence, creativity, and a deep understanding of US Gen Z culture to effectively reach and engage Wizz's core audience. ROLE As an Influencer Content Associate for Wizz (France-Based), you will play a key role in building and managing our influencer strategy to produce authentic, high-performing video content. Your responsibilities will include: - Creating engaging content that resonates with US Gen Z audiences and aligns with Wizz's authentic, teen-friendly brand. - Taking ownership of influencer operations, from identifying trends to executing campaigns that drive user engagement and growth. - Managing and growing a network of 100+ influencers across micro, macro, and mega creator tiers, building and maintaining strong relationships at scale. - Sourcing and discovering top-performing content across social media platforms, staying ahead of Gen Z trends and competitor strategies. - Experimenting with viral marketing tactics, testing unconventional approaches to maximize organic reach and engagement. - Developing creative briefs that align with Wizz's brand identity and overseeing execution by your network of creators. - Engaging and contracting creators, ensuring all agreements are properly formalized. - Assisting with video production and editing when necessary to ensure quality and vision are met. - Tracking and analyzing content performance, building a CRM database of creators, and reporting on production outputs and performance metrics. - Collaborating closely with Product, User Acquisition, and Creative teams to align influencer content with Wizz-specific objectives. - Staying immersed in US Gen Z culture, including social media behavior, slang, trends, and platforms to ensure content remains culturally relevant. PROFILE - 2-3 years of experience managing influencers or working in content creation, with demonstrated ability to build and maintain creator relationships at scale (comfortable managing 100+ creators). - Deep understanding of US Gen Z culture, trends, and social media behavior is required. Native-level cultural fluency with the US market is strongly preferred (e.g., through lived experience, extended time in the US, or deep professional immersion in US-focused content). - Curious and experimental mindset, always exploring viral marketing tactics and growth hacks to amplify reach and engagement. - Content creation experience is a strong plus, we're looking for someone who understands content from a creator's perspective. - Experience working with marketing artists, video artists, or content creators is preferred. - Data-driven mindset with analytical skills to track performance and optimize strategy. - Creative and e ... (truncated, view full listing at source)