Integrated Marketing Manager

<div class="content-intro"><h2>The Company You’ll Join</h2> <p>Carta connects founders, investors, and limited partners through world-class software, purpose-built for everyone in venture capital, private equity and private credit. Trusted by 65,000+ companies in 160+ countries, Carta’s platform of software and services lays the groundwork so you can build, invest, and scale with confidence.</p> <p>Carta’s Fund Administration platform supports 9,000+ funds and SPVs, representing nearly $185B in assets under management, with tools designed to enhance the strategic impact of fund CFOs. Recognized by Fortune, Forbes, Fast Company, Inc. and Great Places to Work, Carta is shaping the future of private market infrastructure.</p> <p>Together, Carta is creating the end-to-end ERP platform for private markets. Traditional ERP solutions don’t work for Private Funds. Private capital markets need a comprehensive software solution to replace outdated spreadsheets and fragmented service providers. Carta’s software for the Office of the Fund CFO does just that - it’s a new category of software to make private markets look more like public markets - a connected ERP for private capital. </p> <p>For more information about our offices and culture, check out our <a href="https://carta.com/careers/">Carta careers page</a>.</p></div><h2><strong>The Problems You'll Solve</strong></h2> <p>At Carta, our employees set out on a mission to unlock the power of equity ownership for more people in more places. We believe that the problems we solve today unlock the opportunities of tomorrow. As an Integrated Marketing Manager, you’ll work to: </p> <ul> <li><strong>Run Full-Funnel Regional Campaigns</strong>: Own the strategy and execution of integrated marketing campaigns that drive awareness, engagement, and pipeline. These may support product launches, new market entries, or regional GTM plays tailored to specific audience segments such as PE firms and VC firms. </li> <li><strong>Collaborate Across Functions to Execute Campaigns: </strong>Work cross-functionally with content, brand, events, digital, and product teams to bring campaigns to life. Ensure creative, messaging, and tactics are aligned to business goals. Campaigns should span a mix of owned and paid channels, such as: social media, paid digital (Google & LinkedIn), email marketing, virtual events, physical events & workshops, and gifting programs.</li> <li><strong>Own End-to-End Execution: </strong>Take ownership of the full campaign lifecycle - from planning to launch to post-mortem - ensuring timelines are met, messaging is consistent, and execution is seamless across all channels. </li> <li><strong>Performance & Optimisation</strong>: Measure and analyse campaign performance, including engagement metrics, attribution, and pipeline impact. Apply insights to continually optimise campaign strategies and execution.</li> </ul> <h2><strong>The Impact You'll Have </strong></h2> <p>You’ll be a key player in elevating Carta’s European presence, accelerating customer acquisition through integrated marketing efforts, and shaping the way Carta engages with key audiences and stakeholders in the investor ecosystem.</p> <h2><strong>The Team You'll Work With</strong></h2> <p>Carta is looking for an experienced Integrated Marketing Manager to join our European marketing team based in London.</p> <p>Carta expanded to Europe in 2022, and we are building a world-class team to support the startup and investor ecosystem across Europe. As part of a rapidly growing team, you will join a dynamic and diverse group of pe ... (truncated, view full listing at source)