Principal, Ad Operation (Coupang Ads)
CoupangTaipei, TaiwanPosted 26 March 2026
Job Description
Company Introduction
Coupang is reimagining the shopping experience with the goal of wowing each customer from the instant they open the Coupang app to the moment an order is delivered to their door.
Our services in Taiwan include “Rocket Delivery” which offers next-day delivery for a wide selection of items at affordable prices, “Rocket Oversea” which offers free international delivery on millions of best-selling products from Korea, the U.S., and beyond.
We are looking for talents to help us lead Coupang’s expansion in Taiwan. This is an exceptional opportunity to become a part of Coupang’s growth in Taiwan and create a world where our customers wonder, “How did I ever live without Coupang?”
Role Overview
Coupang Ads is an organization that provides one of the world’s most valuable media solutions, helping businesses from large brands to small vendors connect with potential customers on Coupang through advertising. The Sales Strategy Operations team at Coupang Ads is responsible for developing and executing sales strategies for the advertising organization, leading the discovery of data-driven insights. This role specializes in launching our ad sales team in Taiwan and requires a deep understanding and insights into both domestic and global large advertisers and brand marketing markets.
What You Will Do
Plan and execute sales programs to achieve targets, and analyze weekly/monthly/quarterly performance for optimization
Manage and analyze sales pipelines to identify opportunities and gain customer and market insights through analyzing sales inputs/outputs and vendor trends and performance
Collaborate with Product, Marketing, and Analytics teams to develop solutions for sales process optimization and enhance sales productivity
Lead cross-functional collaboration through clear communication with various stakeholders across Coupang, including Retail and Marketplace teams
Basic Qualifications
Minimum experience/qualifications:8+ years of experience in e-commerce, advertising or related industry
Experience in business operations and strategy execution through strategic thinking
Strong ability to make and implement data-driven decisions through analysis
Experience in working cross-functionally to lead projects from creating sales strategy to delivering results
Deep Excel expertise
Mandarin and English language proficiency
Preferred Qualifications
Experience with Salesforce
Experience with SQL or data visualization tools (e.g., Tableau, Power BI)
Recruitment Process
Application Review - Phone Interview - Onsite (or Virtual Onsite) Interview – Offer
The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances.
Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage.
Details to Consider
This job posting may be closed prior to the stated end date for application if all openings are filled.
Coupang has the right to rescind an offer of employment if a candidate is found to have submitted false information as part of the application process.
Those eligible for employment protection (recipients of veteran’s benefits, the disabled, etc.) may receive preferential treatment for employment in accordance with applicable laws.
Privacy Notice
Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice located below:
https://www.coupang.jobs/privacy-policy/
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