Head of East Africa

Head of East Africa ABOUT US We’re building the world’s leading cross-border fintech for emerging markets - empowering families, fueling local economies, and changing how millions access financial services. Since our launch in 2019, we have transformed how money moves across borders with our operations spanning 6 out of 7 continents and covering both the busiest and most underserved (remittance) corridors. We tapped into a massive shift - from banks to phones - bringing digital finance to places where traditional systems never reached. The next stage of growth will fuel a network of services and products especially designed to make money more accessible to diaspora communities including local cards, and additional savings and payments features. We’re growing fast, backed by world-class investors, and scaling a product that blends real world impact with cutting edge fintech innovation. Here’s a little more: - Founded by Harvard grads and 3-time founders who previously built Segovia (acquired) and GiveDirectly (>$300M revenue, fastest-growing NGO in the world) - Backed by top investors including Spark Capital, Canaan, Reid Hoffman, Breyer Capital, Unbound, Wamda, and more - Built by global top performers from Bain, Google, McKinsey, Uber, Checkout, Bolt, and beyond - we move fast, stay humble, and care deeply about our mission - Truly global team - 250+ people, 50+ nationalities, 50+ languages - Guided by our values - ownership, impact, humility, and heart - in deed, not just word Role As the Head of East Africa, your role will be to develop and scale Taptap Send’s supply side partnerships in East Africa and grow our user base. You will be excited to manage every aspect of growth in said markets: customer acquisition and retention strategy, pricing, user research, product quality, customer experience, team development and coaching. You will have an acute “own it” mindset, equally obsessed with the experience of individual users as with iterating and optimizing scalable growth tactics and processes. You will have P&L ownership, delivering the growth and profitability targets for the East Africa market. You will seek to establish TTS as the leading product/service for sending remittances to East Africa, whilst being the “face” of East Africa both internally and externally. Reporting directly into our Chief Commercial Officer, as well as building and leading a team of growth managers on the ground in sending markets, the role offers the chance to join an early-stage, high growth startup and to have a positive impact on the communities we serve. Responsibilities Strategy & Execution - Establish a vision, strategy, and execution plan for East Africa (launching and scaling sending and receiving markets) - Think creatively about driving adoption, improving profitability, and increasing brand awareness - Report to the executive leadership team on progress, insights, and needs with a data-driven, test-and-learn mindset - Monitor, understand, and interpret growth, operational, and financial metrics to improve execution Partnerships & Stakeholder Engagement - Build trust-based relationships with diaspora communities and commercial partners in East Africa to strengthen brand awareness and unit economics - Collaborate closely with internal stakeholders (Customer Service, Finance, Tech, Legal, Compliance, People Ops, etc.) Growth & Customer Experience - Own growth tactics across sending countries: customer acquisition and retention, pricing, user research, product quality, and customer experience - Recommend product improvements based on market, competitor, and customer insights Team Leadership & Development - Lead the team on the ground to execute collaboratively aligned timelines - Hire, inspire, develop, and retain top, diverse talent - Own team development and coaching Requirements - Preference for Nairobi, Dubai or London base - Ability to travel internationally periodically and ad-hoc to meet banks, regul ... (truncated, view full listing at source)