Global Certification Content and Strategy Manager

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts. Job Category Program & Project Management Job Details About Salesforce Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all. Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce. Overview of the Role The Salesforce Certification team is seeking a strategic, operationally-minded Global Certification Content and Strategy Manager to drive the global scalability and technical integrity of our high-stakes certification portfolio. This role serves as the critical engine behind our localization lifecycle, ensuring that as our product ecosystem evolves, our global exams remain synchronized, technically accurate, and impactful for our international partner and trailblazer communities. This is not a localization role; it is a portfolio strategy and execution position. You will serve as the central architect for a complex, multi-language content engine, managing high-volume localization lifecycles and a global network of Subject Matter Experts (SMEs) who ensure technical accuracy of localized content. Beyond operational delivery, you will provide critical strategic value by assessing the impact of New Product Introductions (NPI) on the exam development roadmap, ensuring the certification roadmap remains proactively aligned with Salesforce’s evolving product ecosystem. The ideal candidate thrives in managing complexity at scale, possesses the diplomatic skills to align international stakeholders, and has a passion for protecting the value of Salesforce certifications. Responsibilities SME Engagement Program Management Lead the end-to-end management of the global SME pipeline, including recruiting, screening, qualifying, and onboarding high-caliber Salesforce professionals. Ensure technical accuracy in-region by managing the technical validation of localized items, NDA compliance, and participation tracking. Own and evolve the SME Rewards program to maintain a highly engaged, incentivized global community of technical contributors. Strategic Synchronization & Localization Operations Act as the primary point of contact for all exam localization initiatives. Liasie with the Japan team on localization plans. Ensure localized versions of exams remain in synch with English source material. Execute on a rigorous 90-day exam republication cycle for a portfolio of approximately 75 exams to meet legal compliance requirements. Continuously innovate localization workflows to reduce time-to-market while improving quality consistency across all regions. Advise English-language content creators on localization-friendly item development to reduce downstream costs and minimize emergency technical fixes. Portfolio Strategy & NPI Integration Working with SMEs, assess the impact of New Product Introductions (NPI) on the certification exam portfolio to ensure the certification roadmap aligns with the Salesforce product ecosystem. Contribute to the evolution of the exam development request intake process and prioritization. Analyze localized exam item integrity and quality by tracking localized CSAT and performance data to identify and resolve linguistic or technical issues before they impact candidate success. Project Management & Program Operations Define and track key performance indicators (KPIs), ROI metrics, and program health standards for localized versions of exams. Manage complex time ... (truncated, view full listing at source)