Founding GTM Operator - Tanagram

Founding GTM Operator - Tanagram Please email kaia@tanagram.ai to apply ABOUT TANAGRAM: Tanagram’s mission is to accelerate agentic coding. We extract engineering learnings buried in codebases, code reviews, incident post-mortems, and Slack chats, turn them into real-time guardrails for coding agents, and double-check them in PRs — helping teams ship faster and avoid disaster. We’re building a small, diverse team of meticulous, high-agency people who care about making software development faster, safer, and more reliable. ABOUT THIS ROLE: A hybrid between: - Growth hacker - PMM/strategist - Technical-adjacent operator Not a BDR role. Not a social media role. Not pure DevRel. You will own a meaningful slice of GTM from 0 → 1. This role can grow into Head of GTM or Head of Product Marketing. Location: San Francisco preferred (remote ok for exceptional candidates) WHAT YOU'LL OWN: CORE KPIS - High velocity of GTM experiments - High-quality inbound (quality > quantity) EXPERIMENT & LEARN - Fast experiments across Twitter, LinkedIn, Reddit, communities - Messaging × persona × channel tests - Landing pages, hooks, loops - Analyze + report learnings quickly OWN POSITIONING & MESSAGING - Refine ICP (starting with Founding CTOs & tech leads) - Create messaging frameworks, value props, hooks - Improve demo framing and narrative with founders CREATE EARLY INBOUND MOTION - Help organize engineers care about - Messaging tests, founder posts, experiments - Seed early SEO BUILD OUTBOUND MOTION - Personalized outbound - Repeatable tactics - Spark high-quality conversations SURFACE OPPORTUNITIES - Events, meetups, dinners, conferences - Angel/advisor intros - Launch coordination Speaking publicly is optional. WHAT SUCCESS LOOKS LIKE (FIRST 90 DAYS) - Consistent experiment → learning loops - ICP hypotheses validated or killed - Meaningful inbound generated - Sharper demo narrative - Clear sense of what GTM motions work YOU MIGHT BE A FIT IF YOU: - Move fast - Are technically fluent - Write clearly - Have good messaging taste - Enjoy ambiguity + experimentation - Understand dev workflows - Are very online in developer communities - Are high-agency + collaborative - Can switch between execution and thinking NOT A FIT IF YOU: - Need detailed direction - Move slowly - Don’t like writing - Don’t like talking to engineers - Prefer rigid roadmaps - Want strict lane boundaries WHY YOU'LL LOVE WORKING HERE - Shape GTM from 0 → 1 - Work directly with founders - Have real product + narrative impact - Massive autonomy - Help make agentic coding reliable - Fast learning + fast iteration COMPENSATION: Depending on the relevance and amount of your experience: - Salary ranges from $140k–$180k - + equity, 0.3%–0.7% - + medical, dental, vision insurance - + MacBook