Director, Product Marketing

Shape the narrative. Power the pipeline. Lead the future of solution marketing. Are you ready to define how enterprise buyers understand and experience Coveo’s solutions? As our Director of Product Marketing, Solutions, you will craft compelling solution narratives that unify our product portfolio and elevate our market position. You’ll sit at the intersection of product, revenue, and executive strategy, leading a high-performing team and shaping how we go to market across commerce, website, and service. This is a strategic leadership role with real business impact. As our Director of Product Marketing you will: Define and own solution-level positioning, translating product capabilities into outcome-driven narratives aligned to ideal customer profiles, industries, and priority use cases Drive messaging and content strategy that directly impacts demand generation, including campaign themes, solution pages, thought leadership, and executive-level content Lead competitive intelligence and analyst engagement, ensuring strong positioning in market evaluations and differentiated win strategies Equip revenue teams with scalable solution-selling tools, including pitch decks, storytelling frameworks, and training for complex enterprise deals Contribute to executive communications and represent Coveo at industry events, analyst briefings, and strategic engagements Lead and develop a team of product marketers, fostering a culture grounded in strategic thinking, customer empathy, and execution excellence Here is what will qualify you for the role: 10+ years of experience in business-to-business marketing, including significant experience in product marketing within enterprise software-as-a-service (SaaS) Proven success defining and launching multi-product or solution-level go-to-market strategies Experience building, leading, and developing high-performing product marketing teams Strong executive communication skills with the ability to influence senior stakeholders and translate complex technologies (artificial intelligence (AI), platforms, integrations) into clear business value What would make you stand out: Experience in artificial intelligence-driven enterprise platforms, digital experience, commerce, or customer service technologies Strong background in solution marketing rather than single-product marketing Experience building and scaling competitive intelligence programs Experience in high-growth or category-creation environments Do you think you can bring this role to life? Or add your own color? You don’t need to check every single box; passion goes a long way and we appreciate that skillsets are transferable. Send us your application, we want to hear from you! Join the Coveolife! We encourage all qualified candidates to apply regardless of, for example, age, gender, disability, gaps in CV, national or ethnic background. Coveo is committed to providing accessible employment practices. If you require accommodation due to a disability at any point during the recruitment process, please contact HR@Coveo.com to discuss your needs. This job description was written by humans, assisted by AI. We may leverage technology in our hiring process to help us see the person behind the resume.