AI-Native Digital Experience & SEO Automation Lead

<div class="content-intro"><div>At Mattermost, we build the #1 collaborative workflow solution for defense, intelligence, security, and critical infrastructure organizations. Trusted by governments, financial institutions, and technology companies, our platform enables secure, efficient operations for the world’s most critical teams.</div> <div> </div> <div>We’re dedicated to empowering organizations to operate with confidence, reducing risks, and accelerating productivity. Guided by our core values of Customer Obsession, Earn Trust, Self Awareness, Ownership and High Impact, we collaborate closely with our customers to deliver solutions that meet complex needs and drive success.</div> <div> </div> <div>To learn more, visit <a href="http://www.mattermost.com/">www.mattermost.com</a></div></div><p></p> <p data-start="464" data-end="511">We are not hiring a traditional SEO specialist.</p> <p data-start="513" data-end="650">We are hiring an AI-native digital operator who treats AI as infrastructure — not novelty — and owns the website as a performance engine.</p> <p data-start="652" data-end="815">If you casually experiment with AI, this is not the role.<br data-start="709" data-end="712">If you design AI workflows, build automations, and continuously optimize digital systems, keep reading.</p> <h2 data-start="822" data-end="833">The Role</h2> <p data-start="835" data-end="906">You will own <strong data-start="848" data-end="866">Mattermost.com</strong> from a digital performance perspective.</p> <p data-start="908" data-end="1020">This is a hands-on builder role. You execute daily while continuously improving the system behind the execution.</p> <p data-start="1022" data-end="1031">You will:</p> <ul data-start="1033" data-end="1323"> <li data-start="1033" data-end="1074"> <p data-start="1035" data-end="1074">Build and maintain pages in WordPress</p> </li> <li data-start="1075" data-end="1123"> <p data-start="1077" data-end="1123">Launch landing pages quickly and efficiently</p> </li> <li data-start="1124" data-end="1175"> <p data-start="1126" data-end="1175">Continuously optimize SEO and search visibility</p> </li> <li data-start="1176" data-end="1209"> <p data-start="1178" data-end="1209">Automate repeatable workflows</p> </li> <li data-start="1210" data-end="1266"> <p data-start="1212" data-end="1266">Design AI-assisted systems that reduce manual effort</p> </li> <li data-start="1267" data-end="1323"> <p data-start="1269" data-end="1323">Treat the website as a growth engine, not a brochure</p> </li> </ul> <h2 data-start="1330" data-end="1354">Core Responsibilities</h2> <h3 data-start="1356" data-end="1393">1. WordPress Ownership (Required)</h3> <ul data-start="1395" data-end="1819"> <li data-start="1395" data-end="1493"> <p data-start="1397" data-end="1493">Build and update landing pages, blog posts, campaign assets, and conversion flows in WordPress</p> </li> <li data-start="1494" data-end="1582"> <p data-start="1496" data-end="1582">Maintain template consistency, schema integrity, tagging structure, and UX standards</p> </li> <li data-start="1583" data-end="1663"> <p data-start="1585" data-end="1663">QA releases for speed, mobile readiness, accessibility, and conversion logic</p> </li> <li data-start="1664" data-end="1765"> <p data-start="1666" data-end="1765">Collaborate with design and engineering while confidently building within templates independently</p> </li> <li data-start="1766" data-end="1819"> <p data-start="1768" data-end="1819">Troubleshoot HTML/CSS issues without hand-holding</p> </li> <li data-start="1766" data-end="1819"> <p data-start="1768" data-end="1819">Deep WordPress proficiency is non-negotiable.</p> </li> </ul> <h3 data-start="1873" data-end="1906">2. AI-Native SEO Automation</h3> <p data-start="1908" data-end="1959">You will architect workflows — not simply “use AI.”</p> <p data-start="1961" data-end="1992">Examples of expected ownership:</p> <ul data-start="1994" data-end="2382"> <li data-start="199 ... (truncated, view full listing at source)