Product Marketing Lead

<p> </p> <p style="text-align: center;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 24pt; color: rgb(126, 140, 141);"><strong>Product Marketing Lead</strong></span></p> <p> </p> <p style="text-align: center;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 10pt; color: rgb(126, 140, 141);"><em>Prolific</em></span></p> <p><span style="font-family: tahoma, arial, helvetica, sans-serif;">Prolific is not just another player in the AI space – we are the architects of the human data infrastructure that's reshaping the landscape of AI development. In a world where foundational AI technologies are increasingly commoditized, it's the quality and diversity of human-generated data that truly differentiates products and models.</span></p> <p style="text-align: center;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 10pt; color: rgb(126, 140, 141);"><em>The role</em></span></p> <p><span style="font-family: tahoma, arial, helvetica, sans-serif;">We're looking for a Product Marketing Lead to run product marketing as a discipline at Prolific. You'll own how we position, message, and launch our products and participant capabilities to AI and Research customers - packaging platform, participant supply, and services into coherent solutions that land across very different buying contexts.</span></p> <p><span style="font-family: tahoma, arial, helvetica, sans-serif;">This is a player-coach role. You'll manage a team of three PMMs – each embedded in different parts of the business – while staying operational on the highest-stakes positioning and launches. You'll be the connective tissue between Product, Sales, and the vertical marketing teams, ensuring we speak with one voice about what Prolific does and why it matters.</span></p> <p><span style="font-family: tahoma, arial, helvetica, sans-serif;">You'll need to operate across very different buying contexts: technical AI teams evaluating data integration pipelines, academics navigating data quality and funding questions, and enterprise buyers building business cases. If you're energised by growing a PMM function in a world of complexity, this will be a good fit.</span></p> <p> </p> <p style="text-align: center;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 10pt; color: rgb(126, 140, 141);"><em>What you’ll be doing in the role </em></span></p> <ul> <li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">Lead and develop a team of 3 PMMs, setting direction, removing blockers, and building their craft across positioning, launches, and sales enablement</span></li> <li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">Own Prolific's product positioning and messaging architecture – the foundational narratives that vertical teams and sales build on</span></li> <li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">Build and run the product launch framework: the process, the templates, the cross-functional coordination that makes launches predictable and effective</span></li> <li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">Own solutions packaging and go-to-market strategy for combination of platform, participants and services</span></li> <li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">Partner with Product leadership to shape roadmap priorities based on market signal and competitive positioning</span></li> <li style="font-family: tahoma, arial, helvetica, sans-serif;"><span style="font-family: tahoma, arial, helvetica, sans-serif;">Work directly with Sales leadership to understand what's landing in deals, what's not, and ... (truncated, view full listing at source)