Founding Marketing

TL;DRWe’re looking for a Founding Marketer to help build the core marketing DNA of Vitalize and define how this company shows up in the world.You’ll sit close to the founders, shape our narrative, and build the marketing backbone that supports 7-figure enterprise deals, executive trust, and a recruiting brand that attracts top 1% talent. You’ll be given a liberal budget and real ownership, and you’ll be expected to use judgment and taste.The CompanyHospitals still run their most important operations — staffing, labor planning, and capacity — on paper, spreadsheets, and guesswork. It’s a system that wastes thousands of hours and millions of dollars every year.Vitalize replaces this with intelligent, automated staffing operations. Our platform brings real-time decision support to clinical leaders, eliminating manual work, reducing unnecessary labor spend, and unlocking patient capacity for hospitals.Labor drives ~60% of hospital costs, and our research shows more than 20% of that spend is preventable. By proactively aligning labor supply with patient demand, Vitalize helps health systems operate efficiently, safely, and sustainably.We’re building the core operating system for hospital workforce operations — competing directly with legacy HR/ERP platforms. And we’re winning. We’re already live across 20+ hospitals, near 8-figures in revenue, and have raised funding from top investors. We’ve 3x’ed revenue in the last 3 months, and are scaling fast.What You’ll DoContent as the core strategyOwn long-form and short-form content end-to-end, including founder-led content. Recruiting stories, culture pieces, blog posts, newsletters, product updates, spotlights, and lightweight videoTell the story of how we build, how we make decisions, and why this company is differentBuild an authentic founder presence that attracts candidates, customers, and partnersRecruiting brandBuild a brand that attracts high-slope talent who wants velocity, ownership, and real responsibilityTranslate our culture and standards into content that feels honest, not performativeSales enablement & exec-facing marketingCreate materials that support an enterprise, sales-led motion (case studies, proposals, product demos)Shape narratives and decks that resonate with C-suite healthcare leadersHelp host intimate, high-quality events for health system executivesPR & launchesHelp navigate major announcements, including fundraisingShape how and when we tell our story publiclyBe a thought partner to the founders + own the company's voiceWork directly with founders on company narrative, positioning, and go-to-market storytellingDefine the language we use across recruiting, sales, and external-facing channelsWhat We’re Looking ForStrong writer who can craft a non-corporate narrativeComfortable operating with ambiguity and high expectationsStrong opinions, loosely heldOrganized enough to ship consistently, creative enough to avoid being boringDesign-literate and able to produce clean, high-quality marketing materialsComfortable working in-person and closely with foundersBiased toward experimentationWho This Is Not ForIf you need a detailed roadmap, this will feel uncomfortableIf you’re primarily a demand-gen, paid ads, or SEO specialistIf you prefer working behind briefs rather than shaping themIf you want clear ownership boundaries and narrow scopeIf you default to playbooks instead of judgmentIf you’re uncomfortable pushing back on foundersIf you want a “brand” role without accountability to real outcomesBenefits:Medical, dental, and vision insurance401k and 401k matchUnlimited PTOBi-annual company retreatsFree Lunch and Dinner in-officeRelocation Bonus ($5000)Reimbursement for desk setup, gym subscription, and commute