Associate Social Media Engagement Manager

Nex is on a mission to help families rediscover the joy of movement. Created by parents for parents, Nex combines technology and play to deliver fun, social, and interactive experiences powered by natural body motion, encouraging kids and adults to move more, play more, and have fun together. Nex Playground, the company’s award-winning active play system, is purpose-built to get families moving year-round, with safety and privacy as core considerations in its intentional design. It is certified kidSAFE+ COPPA compliant and built to support healthy, active play for all ages and abilities. Nex Playground features a growing library of 50+ experiences, including motion and dance games, fitness and educational experiences, and Nex Originals. Content includes collaborations with partners like Hasbro, Sesame Workshop, and NBCUniversal. Nex has been recognized by Fast Company’s Most Innovative Companies, TIME’s Best Inventions, and Parents’ Best Entertainment System for Families, and has earned Red Dot, IDEA, and Core77 international design awards. We encourage you to explore Have Fun and Is Motion Gaming Back? , as they offer a deeper look into our culture, values, and explain how our approach to motion gaming differs from previous generations. Location: Remote (U.S./ Canada-based preferred) Annual Salary: USD 80,000 - USD 100,000 Type: Full-time Reports to: Social Lead About this Role: As part of our transition to bringing social in-house, we’re hiring our first Associate Social Media Engagement Manager to help shape how Nex shows up for parents every day, and during our biggest moments. The Associate Social Media Engagement Manager owns the day-to-day execution of community management across Nex’s social channels while collaborating closely on strategy. You’ll be the frontline voice of the brand, engaging parents, surfacing insights, and ensuring our social community feels responsive, welcoming, and on-brand. As Nex scales, this role will also support game launches, IP partnerships, and brand collaborations, helping balance product education, partner messaging, and brand voice across a dynamic content calendar. You’ll play a key role in ensuring our community experience remains clear, cohesive, and authentic — even as messaging becomes more complex. This is a hands-on role for someone who understands modern parenting, thrives in fast-paced environments, and brings strong judgment, empathy, and brand voice instincts to everything they do. Core responsibilities Social Engagement Across All Channels: Execute daily community management across Instagram, TikTok, Facebook, Threads, LinkedIn, YouTube, X, Reddit, and emerging platforms by monitoring conversations, responding to comments and DMs in a relatable, social-first and brand aligned voice, escalating customer service issues to CX, amplifying brand love moments, strategically participating in relevant audience conversations, and supporting inbound message spikes during launches, holidays, shipping delays, or high-volume moments. Engagement Execution Optimization: Execute and optimize engagement initiatives in partnership with the Social Lead by identifying opportunities to increase replies, saves, shares, and positive sentiment while supporting social listening efforts and surfacing actionable insights. UGC Curation Community-to-Content Bridge: Identify and curate high-quality UGC on all social channels, collaborate with the brand community team to source customer stories, brief UGC needs for campaigns, and serve as the bridge between social strategy and our engaged Facebook Circle user communities to ensure cohesion across the customer journey. Publishing, Calendar Workflow Support: Support content scheduling, publishing, and calendar management across all platforms while identifying timely cultural moments and trend opportunities to enhance relevance and engagement. Cross-Functional Collaboration Alignment: Partner closely with social, CX, brand marke ... (truncated, view full listing at source)