Product Manager - User Engagement and Lifecycle PM

Job Description: Job Description A Product Manager works to roadmap and deliver core functionality that helps our customers improve their learning and business outcomes. They deliver important features and further areas of focus that align to our company strategy. Their role is to help identify and build frictionless points of engagement with our users. Who you’re committed to being: You enjoy learning and are open to new ways of doing things. You are not afraid to be yourself, experiment, make mistakes and learn from them, ask questions, or voice your concerns. When communicating you are self-aware, insightful, and proactive. You love partnering across the organization and have experiencing driving GTM coordination as well as partnership across your technical teams. You believe in continuous improvement and request frequent feedback from others. What you’ll do: Onboarding: Design and optimize first-run experiences for learners, admins, and leaders that drive rapid activation and time-to-value. Learner Profile, History & Progress: Own the systems that surface where learners have been, what they've completed, and how far they've come — giving both individuals and leaders meaningful visibility into growth. Achievements (Trophy Case): Build and evolve recognition mechanics that reinforce habit formation and celebrate milestones across the learner lifecycle. Communications Infrastructure: Own the full suite of outbound engagement touchpoints — email, in-app notifications, and mobile push — ensuring the right message reaches the right person at the right moment. Admin & Leader Engagement Tools: Develop the dashboards, nudge systems, and reporting surfaces that enable company admins and people leaders to monitor, motivate, and re-engage their teams at scale. Account Settings: Maintain and improve preference and configuration surfaces that give learners and admins meaningful control over their experience. Analytics Partnership: Work closely with the analytics team to instrument lifecycle events, define engagement benchmarks, and close the feedback loop between behavioral data and product decisions. Experience you’ll bring: Experience owning lifecycle or engagement products at a SaaS company, with demonstrable impact on activation, retention, or re-engagement metrics. Familiarity with CRM, marketing automation, or notification platforms (e.g., Braze, Iterable, Salesforce Marketing Cloud) and how they integrate with product surfaces. Ability to partner with analytics and data teams to define instrumentation requirements, interpret behavioral data, and translate findings into roadmap decisions. Experience designing or iterating on onboarding flows, progress tracking, or achievement systems with measurable outcomes. Comfort operating across both end-user (learner) and admin/B2B buyer personas within the same product surface. Experience collaborating with GTM, customer success, and marketing stakeholders on lifecycle campaigns and in-product communications strategy. Familiarity with mobile notification infrastructure and cross-channel communication coordination is a plus. Requirements: Experience as a Product Manager for SaaS or software products Experience working with cross-functional Agile teams comprised of Engineers and Product Designers Proven experience working with ambiguity and being able to build strategic direction and roadmap This is a remote role; however, applicants located within 45 miles of our Westlake/Dallas, TX office should expect to work on-site Tuesday through Thursday, with remote flexibility on Mondays and Fridays. This approach enables more effective collaboration, quicker decision-making, and a stronger culture, while still providing flexibility. Why you’ll love working here: We work in a blended environment that supports collaboration, flexibility, and connection across teams. We are mission-driven, shaping the future of tech upskillling and delivering impact that matters. We fos ... (truncated, view full listing at source)