Director of Field Marketing and Events

PolyAI automates customer service through lifelike voice assistants that let customers lead a conversation. Our voice assistants make it possible for businesses to deliver outstanding customer service that rivals their human agents. Our customers, which include the world’s leading logos, are expanding how they use our platform, driving automation of critical customer service operations and integrating PolyAI into their daily customer service workflows. The Global Director of Field Marketing and Events leads all event activity at PolyAI. This role is responsible for the planning and execution of a marketing event program that aligns with company growth targets. This role also provides advice, support, and oversight for internal events that involve high costs. As a marketing function lead, this role owns a portion of the growth target and is responsible for achieving their OKR objectives. Responsibilities : ​​Oversee all strategy, planning, logistics, and execution for conferences, trade shows, and webinars globally Set event marketing KPIs and goals to match company growth goals and utilize a data-driven approach to adjust events strategy for continuous improvement Own event performance and ensure event activity achieves company objectives Grow and manage the events marketing team as needed Build and maintain the event calendar Coordinate with the admin team on the overall company and executive calendars Create and manage event projects using Asana Create and improve events processes so events programs are optimized for scaling long term Work with marketing team members to develop compelling live, recorded, and on-demand event content Provide support and oversight for high-cost internal events Ensure proper tracking of leads and opportunities that originate from events Provide regular analytic reports on the performance of team marketing efforts Work with thought leaders to find speaking opportunities Work with business development on lead management to maximize sales pipeline contribution from events Work closely with the sales team to book meetings, drive event attendance, create executive briefings, and build an effective ABM event strategy Work with the demand generation team to build out nurturing campaigns and develop a cohesive plan around each event Work with the content team to develop cohesive message and content for each event and webinar Work with the finance team to ensure resources are used efficiently and effectively Develop overall event strategy to drive sales meetings and align with go-to-market priorities Maintain brand consistency across in-person and virtual events Own the events budget and manage it efficiently to reach company targets Must-Haves: Proven experience leading global field marketing and events in a high-growth B2B SaaS company, ideally in AI, enterprise software, or complex technical products Track record of owning and hitting pipeline / revenue targets through events Comfortable building strategy and executing hands-on in ambiguous, evolving environments (startup/scale-up mindset is critical) This is not a purely strategic leadership role, you must be willing to get into the weeds and make things happen Deep partnership with Sales, ABM, and Demand Gen — understands how events translate into meetings, pipeline, and revenue Experience setting KPIs, tracking ROI, optimizing performance, and making decisions based on data (not gut feel) Comfortable advising on high-cost internal events and pushing back when needed Nice to haves: Experience in AI / conversational AI / voice / contact center / CX tech Background in both startup and larger orgs Experience running ABM-led event strategies Exposure to developer or technical audiences (our product isn’t plug-and-play ) We provide a competitive salary range for this role - which is $150k-170k + personal/company based performance bonus. Compensation range is dependent on level, experience, and location. Please note ... (truncated, view full listing at source)