Manager, Product Management – Consumer Acquisition & Engagement (CAE) EEMEA

Mastercard
Besiktas, Istanbul TurkeyPosted 20 April 2026

Tech Stack

Job Description

Our Purpose Mastercard powers economies and empowers people in 200 countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title and Summary Manager, Product Management – Consumer Acquisition & Engagement (CAE) EEMEA Manager, Product Management – EEMEA Consumer Acquisition & Engagement (CAE) / Loyalty Job Overview: Mastercard’s Services organization is a key growth engine, delivering innovative solutions that help customers thrive by combining proprietary data, technology, insights, and expertise. Within Services, the Consumer Acquisition & Engagement (CAE) team develops products and solutions that help issuers and partners drive acquisition, usage, retention, and customer loyalty. We are seeking a Manager, Product Management for EEMEA to support the regional growth of loyalty, offers, and engagement solutions, with a particular focus on card-linked offers and related loyalty capabilities. This role will serve as the regional product lead and subject matter expert ensuring global products are effectively localized, launched, enhanced, and scaled across EEMEA markets. The role combines product management, go-to-market support, partner coordination, client engagement, and performance management to deliver strong customer outcomes and business growth. The ideal candidate brings a strong product mindset, analytical thinking, loyalty domain expertise, and the ability to work across a matrixed organization with global, regional, commercial stakeholders. Role Reporting to the Regional Loyalty Product Lead, this individual will help bring global loyalty and engagement products into EEMEA markets, translate market needs into product priorities, and support commercialization and delivery. The role requires close collaboration with global product teams, regional sales and account teams, implementation and operations teams, external partners, and other cross-functional stakeholders. Key Responsibilities •Act as the regional product manager / product owner for loyalty, offers, and engagement solutions in EEMEA, including card-linked offers and adjacent capabilities. •Gather, synthesize, and prioritize regional market needs, customer pain points, and competitive insights to inform the global roadmap. •Support product localization, launch readiness, and go-to-market activities in partnership with commercialization, sales, and account teams. •Contribute to and/or co-manage internal product governance and Studio processes, including business case support and pricing inputs where applicable. •Support pilot programs and early market launches, ensuring learnings are captured and translated into future enhancements. •Partner with internal and external stakeholders to design and optimize loyalty and offers solutions, including business rules, customer experience, campaign needs, and solution performance. •Serve as the regional subject matter expert for assigned products, enabling account managers, sales teams, customer delivery, technical support, and customer care teams through training and education. •Support customer and partner conversations with a consultative approach, helping articulate value propositions, solution capabilities, and performance outcomes. •Monitor, measure and communicate product and program performance through KPIs, reporting, business reviews, and post-launch analysis. •Support internal financial planning activities such as revenue tracking, forecasting inputs, and performance management against business goals. •Provide structured feedback to product and platform teams to drive future product development and enhancements based on EEMEA ma ... (truncated, view full listing at source)
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