Principal GTM Analyst

Reports to: Director, Analytics Location: Remote US Compensation Range: $180,000 to $195,000 base plus bonus and equity What We Do: Huntress is a fully remote, global team of passionate experts and ethical badasses on a mission to break down the barriers to cybersecurity. Whether creating purpose-built security solutions, hunting down hackers, or impacting our community, our people go above and beyond to change the security game and make a real difference. Founded in 2015 by former NSA cyber operators, Huntress protects all businesses—not just the 1%—with enterprise-grade, fully owned, and managed cybersecurity products at the price of an affordable SaaS application. The Huntress difference is our One Team advantage: our technology is designed with our industry-defining Security Operations Center (SOC) in mind and is never separated from our service. We protect 4M+ endpoints and 7M+ identities worldwide, elevating underresourced IT teams with protection that works as hard as they do. As long as hackers keep hacking, Huntress keeps hunting. What You’ll Do: As a Principal Analyst embedded within a fast-moving Marketing and GTM organization, you will serve as the connective tissue between data and strategy — translating complex, ambiguous business questions into sharp insights that shape how the company grows. In this role, you won't wait for the brief to arrive; you'll originate the ideas worth pursuing, pressure-test assumptions, and deliver recommendations that drive real marketing efficiency and measurable growth. Expect to work at the intersection of data, strategy, and storytelling — collaborating closely with Marketing, Sales, and cross-functional GTM partners on everything from campaign performance and pipeline attribution to customer segmentation and market opportunity sizing. The best person for this role doesn't just answer hard questions — they know which questions are worth asking in the first place. If you thrive on turning complexity into clarity, generating ideas that move the needle, and influencing decisions at the highest level, this is the role for you. Responsibilities: Partner with Marketing and GTM leaders to surface growth opportunities and translate data into strategic recommendations — with minimal direction needed. Ideate on complex business problems that matter — proactively identifying where analytical thinking can unlock marketing efficiency, accelerate pipeline, or improve growth outcomes. Own end-to-end analysis across key GTM priorities: campaign effectiveness, funnel performance, pipeline attribution, customer segmentation, and market opportunity sizing. Design and maintain dashboards that give Marketing and GTM teams clear visibility into performance, enabling faster and more confident decision-making. Deliver high-impact ad hoc analyses quickly and clearly — moving from raw question to actionable insight without sacrificing rigor. Develop compelling data narratives and executive-ready communications that tell a clear story and drive alignment across stakeholders. Elevate the team's analytical capabilities by championing best practices, introducing AI-assisted workflows, and helping business partners ask sharper questions. What You Bring To The Team: 7+ years of experience in analytics, business intelligence, or a related field, with demonstrated impact supporting marketing, GTM, or growth-oriented teams within a SaaS organization. A strategic, generative mindset — you don't just solve the problem in front of you; you frame the right problem, generate options, and push toward the solution that moves the needle on growth and efficiency. Proficiency with BI tools (e.g. Hex, Tableau, Looker, Power BI, or similar) — you can build a dashboard that becomes the team's source of truth, not just a pretty visual. The ability to churn out high-quality ad hoc analyses under pressure, scoping ambiguous questions and delivering clear answers with speed and rigor. Hands-on experience lev ... (truncated, view full listing at source)