Vice President, Mar-tech Partnerships
Mastercard7 Locations$225k – $327kPosted 23 April 2026
Tech Stack
Job Description
Our Purpose
Mastercard powers economies and empowers people in 200 countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Vice President, Mar-tech Partnerships
VP, Channel Partnerships — Personalization, Loyalty & Media Solutions
ABOUT MASTERCARD SERVICES
Mastercard Services is a key differentiator for Mastercard, providing cutting-edge solutions that help our customers achieve their objectives. Centered on data-driven technologies and innovation, our services include payments-focused consulting, loyalty and marketing programs, data-driven platforms, and cybersecurity solutions.
ABOUT THE CONSUMER ACQUISITION & ENGAGEMENT ORGANIZATION
Sitting within the Services umbrella, Mastercard Consumer Acquisition and Engagement solutions bring consumer and cardholder engagement to the next level. We deliver better outcomes through personalized, relevant experiences and rewards. Our suite of solutions provides businesses with a sophisticated infrastructure that integrates data and technology across the consumer journey.
This role focuses on our Personalization & Media Solutions — platforms that empower merchants and commerce-oriented businesses to deliver individualized experiences across web, mobile apps, email, kiosks, IoT, and call centers. Our tools span real-time personalization, media placement and measurement, and product recommendations that drive measurable business outcomes.
ABOUT THE ROLE
The VP of Channel Partnerships, Personalization & Media Solutions is a quota-carrying, revenue-producing leadership role responsible for building and scaling the indirect sales motion for Mastercard's personalization and media platform in North America. This leader will identify, recruit, enable, and manage a portfolio of high-value channel partners — including agencies, system integrators, martech consultancies, and commerce platforms — to source net-new business and expand existing relationships within the merchant and retail ecosystem.
The ideal candidate brings deep experience at the intersection of channel sales and digital engagement — with a strong grasp of the martech, adtech, and retail media landscape — and the entrepreneurial mindset to build this function with rigor and scale.
KEY RESPONSIBILITIES
Partner Recruitment & Pipeline Development
• Define the target partner profile aligned to our personalization and media solutions — including agencies, SIs, martech consultancies, retail media platforms, and commerce technology providers.
• Identify, qualify, and engage prospective partners through structured research, outreach, and relationship development, converting qualified prospects into committed, productive partnerships.
• Maintain a healthy pipeline of prospective and in-flight partner relationships to meet established recruitment and revenue targets.
Partner Onboarding & Enablement
• Drive onboarding and activation of new partners — ensuring partner teams are enabled, equipped, and motivated to position, sell, and deploy Mastercard's personalization and media solutions.
• Develop and maintain partner-facing materials, training resources, and playbooks in collaboration with product, marketing, and sales engineering.
Revenue Management & Joint Planning
• Meet and exceed assigned channel revenue targets; manage pipeline and forecast reporting across the partner portfolio.
• Drive monthly partner alignment sessions to review pipeline health, conduct win/loss analysis, and develop penetration strategies for key accounts.
• Partner with high-performing and high-potential partners to develop annual joint business plans; conduct ... (truncated, view full listing at source)
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