Senior Product Marketing Manager, Buy-Side

Senior Product Marketing Manager, Buy-Side Ironclad is the leading AI contracting platform that transforms agreements into assets. Contracts move faster, insights surface instantly, and agents push work forward, all with you in control. Whether you’re buying or selling, Ironclad unifies the entire process on one intelligent platform, providing leaders with the visibility they need to stay one step ahead. That’s why the world’s most transformative organizations, from Rivian to the World Health Organization and the Associated Press, trust Ironclad to accelerate their business. We’re consistently recognized as a leader in the industry: a Leader in the Forrester Wave and Gartner Magic Quadrant for Contract Lifecycle Management, a Fortune Great Place to Work, and one of Fast Company’s Most Innovative Workplaces. Ironclad has also been named to Forbes’ AI 50 and Business Insider’s list of Companies to Bet Your Career On. We’re backed by leading investors including Accel, Y Combinator, Sequoia, BOND, and Franklin Templeton. For more information, visit www.ironcladapp.com http://www.ironcladapp.com or follow us on LinkedIn. SENIOR PRODUCT MARKETING MANAGER, BUY-SIDE Ironclad is looking for a Senior Product Marketing Manager to help define and grow our buy-side business. In this role, you will shape how Ironclad goes to market with procurement, supply chain, sourcing, finance, and legal teams who manage vendor agreements and third-party relationships. You will translate customer needs, market dynamics, competitive shifts, and product capabilities into clear positioning, compelling messaging, high-impact launches, and practical sales enablement. This is a high-leverage role for someone who brings strong product marketing fundamentals and real subject matter depth in procurement, sourcing, supply chain, buy-side contracting, or related enterprise workflows. You should be comfortable operating in a strategic, cross-functional environment where the market opportunity is large, the product roadmap is evolving, and the narrative still needs to be sharpened. Reporting to the Senior Director, Product Marketing, Buy-Side, you will partner closely with Product, Sales, Customer Success, Demand Generation, Enablement, and the broader Marketing team to help Ironclad reach new buying centers and make our value clear to procurement and business stakeholders. WHAT YOU’LL DO SHAPE THE BUY-SIDE NARRATIVE AND GTM STRATEGY - Develop messaging, positioning, launch plans, and core GTM materials for Ironclad’s buy-side solutions, with a focus on procurement, sourcing, supplier management, and vendor contracting use cases. - Translate Ironclad’s product capabilities into language that resonates with procurement and business audiences, clearly connecting contract intelligence, AI, workflow, and post-signature visibility to customer value. - Build buyer personas, use cases, ICP guidance, value propositions, and competitive narratives that help Ironclad reach new buying centers. BRING MARKET INSIGHT INTO PRODUCT AND BUSINESS STRATEGY - Act as a voice of the market for procurement and buy-side contracting, bringing customer insights, competitive intelligence, analyst perspectives, and field feedback into roadmap and GTM discussions. - Develop a strong point of view on the problems procurement teams are trying to solve, including contract bottlenecks, third-party paper review, obligation management, renewal visibility, supplier risk, process compliance, and cross-functional collaboration. - Help clarify where Ironclad fits within the broader procurement technology ecosystem, including source-to-pay suites, ERP systems, intake/orchestration tools, supplier management platforms, and CLM competitors. EQUIP THE FIELD TO WIN - Build practical, high-impact enablement that helps Sales and Customer Success confidently speak to procurement and buy-side use cases. - Develop sales collateral such as pitch decks, one-pagers, talk tracks, battlecards, FAQs, ... (truncated, view full listing at source)