Job Description
<div class="content-intro"><p><img style="display: none; max-width: 100%;" src="https://click.appcast.io/greenhouse-te8/a31.png?ent=34e=22630t=1701374353806" width="1px"> <img style="display: none; max-width: 100%;" src="https://track.jobadx.com/v1/i.gif?utm_pixel=224e990b-8ff4-4287-8d5d-2ff09647f181utm_ptz=ESTutm_rqt=track" alt="" width="1"></p></div><h2><strong>About the Team</strong></h2>
<p>DoorDash’s mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about — helping grow businesses and the communities that support those businesses. To further this mission, we’re looking for a marketer who will sit at the intersection of growth, brand, product, and operations, to develop integrated marketing strategies for our consumer business at DoorDash. The integrated marketing team is a group of marketing generalists responsible for translating business goals into marketing strategies and serving as the general manager across the organization to bring those strategies to market. </p>
<h2><strong>About the Role</strong></h2>
<p>As a Sr. Associate, Consumer Integrated Marketing – New Verticals Acquisition, you will play a key role in helping DoorDash acquire new consumers by developing audience-first, insight-driven strategies for our New Vertical business. Reporting into the Sr. Manager of Integrated Marketing, this role focuses on identifying, testing, and scaling acquisition opportunities that bring new customers onto the platform and increase MAU growth. </p>
<p>This is a highly cross-functional role that sits at the intersection of brand, growth, social, analytics, and operations. You’ll partner closely with teams across Marketing, Product, Analytics, and Strategy Operations to bring campaigns to life across paid, owned, earned, and in-app channels. This is an ideal role for someone who is adaptable, curious, and excited to work across different types of integrated and partner-driven initiatives.</p>
<h2><strong>You’re excited about this opportunity because you will…</strong></h2>
<ul>
<li>Assess acquisition marketing opportunities and develop insights through testing, experimentation, and performance analysis, acting as a strong voice of the consumer within the Marketing organization</li>
<li>Help shape and execute overarching acquisition strategies, grounded in audience-first thinking, clear goals, category priorities, and compelling consumer value propositions</li>
<li>Support the development and execution of integrated campaigns and initiatives in partnership with Creative, Growth, Retention, Organic Social, and Influencer teams</li>
<li>Work cross-functionally with Strategy Operations, Analytics, Product, and Operations partners to align on strategy, goals, and execution plans</li>
<li>Contribute to testing roadmaps, learning agendas, and measurement frameworks to continuously improve acquisition effectiveness</li>
<li>Track and report on primary acquisition metrics, sharing progress, insights, and learnings with stakeholders and senior leaders</li>
<li>Manage multiple workstreams at once, ensuring projects stay on track, timelines are met, and partners are aligned</li>
<li>Stay current on cultural trends, consumer behavior, marketing best practices, and the competitive landscape, bringing fresh thinking to the team</li>
</ul>
<h2><strong>We’re excited about you because… </strong></h2>
<p><strong><em>You have:</em></strong></p>
<ul>
<li>4-7 years of professional experience in marketing, with a focus on acquisition marketing in a B2C environment</li>
<li>Bachelor’s degree required; MBA a plus</li>
<li>Experience working across organic social, brand, and paid acquisition, with an understanding of how channels work together across the funnel</li>
<li>A strong understanding of branding and organic social, with an instinct for cultural relevance and the ability to identify, contribute to, or amplify vir ... (truncated, view full listing at source)