Senior Product Marketing Manager

<div class="content-intro"><h2>The Company You’ll Join</h2> <p>Carta connects founders, investors, and limited partners through world-class software, purpose-built for everyone in venture capital, private equity and private credit. Trusted by 65,000+ companies in 160+ countries, Carta’s platform of software and services lays the groundwork so you can build, invest, and scale with confidence.</p> <p>Carta’s Fund Administration platform supports 9,000+ funds and SPVs, representing nearly $185B in assets under management, with tools designed to enhance the strategic impact of fund CFOs. Recognized by Fortune, Forbes, Fast Company, Inc. and Great Places to Work, Carta is shaping the future of private market infrastructure.</p> <p>Together, Carta is creating the end-to-end ERP platform for private markets. Traditional ERP solutions don’t work for Private Funds. Private capital markets need a comprehensive software solution to replace outdated spreadsheets and fragmented service providers. Carta’s software for the Office of the Fund CFO does just that - it’s a new category of software to make private markets look more like public markets - a connected ERP for private capital. </p> <p>For more information about our offices and culture, check out our <a href="https://carta.com/careers/">Carta careers page</a>.</p></div><h2>The Problems You’ll Solve</h2> <p>At Carta, our employees set out on a mission to unlock the power of equity ownership for more people in more places. We believe that the problems we solve today unlock the opportunities of tomorrow. As the Product Marketing Manager for Carta in Europe, focused on our fund administration products, you’ll work to:</p> <ul> <li><strong>Own the European Market Narrative:</strong> Lead the company’s understanding of the UK/European market, serving as the definitive expert on local competitors, buyer behaviors, and regulatory nuances.</li> <li><strong>Architect Regional GTM Strategy: </strong>Design and orchestrate comprehensive GTM strategies for the European market, ensuring new launches achieve deep market penetration and support aggressive pipeline and revenue targets</li> <li><strong>Influence the Global Roadmap:</strong> Triangulate insights from local Sales, CSMs, and primary research to credibly advocate for product features that solve critical European-specific needs.</li> <li><strong>Scale Global Innovation:</strong> Act as the primary strategic partner to the UK Business Unit, orchestrating the regional rollout of US-based product innovation. You will translate global product advancements into compelling, localized narratives that resonate with the specific needs of European CFOs and General Partners.</li> <li><strong>Establish Regional Credibility: </strong>Translate complex technical product details into emotional, value-driven narratives that differentiate Carta in the European competitive landscape. You will strategically leverage customer social proof and local success stories to build deep trust and market authority within the UK venture capital and private equity community.</li> <li><strong>Define Cross-Functional Enablement:</strong> Create a consistent, visible engagement model that equips UK sales and delivery teams with the high-altitude narratives and technical depth needed to win upmarket.</li> <li><strong>Drive Product Adoption Impact: </strong>Define clear success metrics for product acquisition and retention. You will align regional resources from Sales enablement to Marketing campaigns to ensure every product launch delivers a measurable and positive impact on the UK PL.</li> </ul> <h2>The Team You’ll Work With</h2> <p>You’ll be joining our London-based marketing team who are responsible for growing the Carta brand across Europe. We're a small but active team who support a range of stakeholders across the business. We love sharing the Carta story and we're always challenging ourselves with finding new ways to achieve our goals.</p> <p>The team reports up into t ... (truncated, view full listing at source)